Statements (28)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
Market Segmentation
|
| gptkbp:contrastsWith |
gptkb:Behavioral_Segmentation
gptkb:Geographic_Segmentation gptkb:Psychographic_Segmentation |
| gptkbp:enables |
gptkb:Targeted_Marketing
Personalized Advertising |
| gptkbp:focusesOn |
gptkb:citizenship
gptkb:religion gptkb:Ethnicity Education occupation Gender Income Age Social Class Marital Status Family Size |
| https://www.w3.org/2000/01/rdf-schema#label |
Demographic Segmentation
|
| gptkbp:supports |
Product Development
Pricing Strategy Market Positioning Distribution Strategy Identify Customer Needs |
| gptkbp:usedIn |
Advertising
Marketing Market Research |
| gptkbp:bfsParent |
gptkb:Market_Segmentation
|
| gptkbp:bfsLayer |
7
|