gptkbp:instanceOf
|
gptkb:Company
|
gptkbp:acquisition
|
Arbitron Inc.
Gracenote
Edison_Research
The_Cambridge_Group
|
gptkbp:advertising
|
gptkb:Brian_Fuhrer
gptkb:Kathy_O'Brien
gptkb:Megan_Clarken
|
gptkbp:CEO
|
gptkb:David_Kenny
|
gptkbp:collaborations
|
gptkb:Megan_Clarken
|
gptkbp:employees
|
approximately 46,000
|
gptkbp:founded
|
1923
|
gptkbp:founder
|
gptkb:Arthur_C._Nielsen
|
gptkbp:global_presence
|
gptkb:Kathy_O'Brien
|
gptkbp:globalPresence
|
gptkb:Brian_Fuhrer
gptkb:Kathy_O'Brien
gptkb:David_Kenny
|
gptkbp:headCoach
|
gptkb:Kathy_Kelly
|
gptkbp:headquarters
|
gptkb:New_York_City
|
https://www.w3.org/2000/01/rdf-schema#label
|
The Nielsen Company
|
gptkbp:industry
|
Market Research
|
gptkbp:marketingStrategy
|
gptkb:Kathy_Kelly
|
gptkbp:mediaCoverage
|
gptkb:Kristin_Lemkau
gptkb:Brian_Fuhrer
|
gptkbp:operates_in
|
Global
|
gptkbp:operations
|
gptkb:Kathy_Kelly
|
gptkbp:parent_company
|
gptkb:Nielsen_Holdings_plc
|
gptkbp:partnerships
|
gptkb:Spotify
gptkb:YouTube
gptkb:ViacomCBS
gptkb:Amazon
gptkb:Disney
gptkb:Google
gptkb:Snap_Inc.
Facebook
Twitter
NBCUniversal
|
gptkbp:research
|
gptkb:Kristin_Lemkau
gptkb:Megan_Clarken
|
gptkbp:researchAndDevelopment
|
gptkb:Megan_Clarken
|
gptkbp:revenue
|
$6.5 billion (2020)
|
gptkbp:scientificName
|
gptkb:Brian_Fuhrer
|
gptkbp:services
|
Advertising Effectiveness
Audience Measurement
Consumer Insights
|
gptkbp:subsidiary
|
gptkb:Nielsen_Music
gptkb:Nielsen_Audio
gptkb:Nielsen_Sports
|
gptkbp:tactics
|
gptkb:David_Kenny
|
gptkbp:target_audience
|
gptkb:David_Kenny
|
gptkbp:technologyDomain
|
gptkb:David_Kenny
|
gptkbp:website
|
www.nielsen.com
|