Nielsen Audio

GPTKB entity

Properties (44)
Predicate Object
gptkbp:instanceOf company
gptkbp:acquisition gptkb:Nielsen_Holdings
gptkbp:competesWith Westwood One
comScore
Kantar Media
gptkbp:criticism methodology
accuracy of ratings
gptkbp:customerBase advertisers
advertising agencies
radio networks
media buyers
gptkbp:established 1949
gptkbp:has_a_focus_on radio ratings
gptkbp:has_a_website www.nielsen.com/audio
gptkbp:has_partnerships_with various radio stations
gptkbp:hasService gptkb:Nielsen_Audio_Metrics
gptkb:Nielsen_Radio_Diary
Nielsen Portable People Meter
gptkbp:headquarteredIn gptkb:Columbia,_Maryland
gptkbp:headquarters gptkb:Columbia,_Maryland
https://www.w3.org/2000/01/rdf-schema#label Nielsen Audio
gptkbp:is_a_member_of gptkb:Advertising_Research_Foundation
gptkb:National_Association_of_Broadcasters
gptkb:Radio_Advertising_Bureau
gptkbp:is_involved_in data analytics
market research
audience insights
gptkbp:is_known_for Arbitron
radio audience measurement
gptkbp:is_part_of gptkb:Nielsen_Media
gptkbp:is_recognized_for industry leadership
innovation in audience measurement
gptkbp:offers gptkb:Nielsen_Radio
gptkbp:operates_in gptkb:United_States
gptkbp:provides market trends
advertisers
listener demographics
media agencies
broadcasters
audience measurement services
listening habits
gptkbp:subsidiary gptkb:Nielsen_Holdings
gptkbp:uses surveys
ratings methodology