Nielsen Holdings

GPTKB entity

Statements (64)
Predicate Object
gptkbp:instanceOf company
gptkbp:acquisition Arbitron Inc.
Ebiquity
The_Cambridge_Group
gptkbp:CEO gptkb:David_Kenny
gptkbp:employees approximately 46,000
gptkbp:focus_area consumer behavior
media measurement
retail measurement
gptkbp:founded 1923
gptkbp:founder gptkb:Arthur_C._Nielsen_Sr.
gptkbp:global_presence over 100 countries
gptkbp:headquarters gptkb:New_York_City
gptkb:United_States
https://www.w3.org/2000/01/rdf-schema#label Nielsen Holdings
gptkbp:industry market research
gptkbp:partnerships gptkb:Quibi
gptkb:Apple_TV+
gptkb:BritBox
gptkb:Spotify
gptkb:YouTube
gptkb:ViacomCBS
gptkb:Amazon
gptkb:Disney
gptkb:Google
gptkb:TikTok
gptkb:fuboTV
gptkb:ESPN+
gptkb:Paramount+
gptkb:Snap_Inc.
gptkb:YouTube_TV
gptkb:Showtime
gptkb:Pluto_TV
gptkb:Tiktok
Facebook
Hulu
LinkedIn
Sling TV
Twitch
Twitter
NBCUniversal
Pinterest
Starz
Fandango
Peacock
Reddit
Snapchat
Roku
HBO Max
Vudu
Discovery+
Crackle
Philo
Acorn TV
gptkbp:revenue $6.5 billion (2020)
gptkbp:services data analytics
advertising effectiveness
audience measurement
gptkbp:stockExchange gptkb:NYSE
NLSN
gptkbp:subsidiary gptkb:Nielsen_Audio
gptkb:Nielsen_Sports
gptkb:Nielsen_Book
gptkbp:website www.nielsen.com