Statements (51)
Predicate | Object |
---|---|
gptkbp:instanceOf |
market research company
|
gptkbp:acquiredBy |
gptkb:Advent_International
|
gptkbp:CEO |
gptkb:Jim_Peck
|
gptkbp:competitor |
gptkb:IRI
gptkb:Kantar gptkb:GfK |
gptkbp:focusesOn |
analytics
consumer intelligence retail measurement |
gptkbp:formerName |
gptkb:Nielsen_Global_Connect
|
gptkbp:foundedYear |
1923
|
gptkbp:founder |
gptkb:Arthur_C._Nielsen
|
gptkbp:headquartersLocation |
gptkb:Chicago,_Illinois,_United_States
|
https://www.w3.org/2000/01/rdf-schema#label |
NielsenIQ
|
gptkbp:industry |
market research
|
gptkbp:notableClient |
over 100 countries
|
gptkbp:numberOfEmployees |
approximately 15,000
|
gptkbp:operatesIn |
global
|
gptkbp:parentCompany |
gptkb:Advent_International
|
gptkbp:providesService |
data visualization tools
data science consulting market insights data integration services sales forecasting analytics solutions category management consumer behavior analysis e-commerce analytics shopper marketing market entry strategy custom research brand performance tracking consumer panel data consumer segmentation distribution tracking innovation measurement market share analysis omnichannel measurement price and promotion analytics product launch tracking retail audit retail execution solutions retail measurement data retail pricing analysis shelf management shopper insights trade promotion optimization |
gptkbp:spinOff |
gptkb:Nielsen_Holdings
|
gptkbp:website |
https://nielseniq.com
|
gptkbp:bfsParent |
gptkb:Nielsen_Holdings
|
gptkbp:bfsLayer |
5
|