Statements (51)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
Advertising
|
| gptkbp:availableOn |
gptkb:Snapchat
|
| gptkbp:creativeTools |
gptkb:Lens_Studio
gptkb:Snap_Publisher |
| https://www.w3.org/2000/01/rdf-schema#label |
Snap Ads
|
| gptkbp:integratesWith |
third-party analytics
mobile measurement partners |
| gptkbp:launched |
2016
|
| gptkbp:maximumAdLength |
180 seconds
|
| gptkbp:measurementPartners |
gptkb:Nielsen
gptkb:Oracle_Data_Cloud gptkb:DoubleVerify Moat |
| gptkbp:minimumAdLength |
3 seconds
|
| gptkbp:operatedBy |
gptkb:Snap_Inc.
|
| gptkbp:selfServePlatform |
Snap Ads Manager
|
| gptkbp:supports |
lead generation
custom audiences dynamic ads lookalike audiences pixel tracking retargeting video views brand safety controls frequency capping deep linking AR experiences location-based targeting programmatic buying website conversions app install campaigns auction-based buying direct buying e-commerce objectives reach and frequency buying swipe-up actions video sound-on by default |
| gptkbp:supportsFormat |
commercials
vertical video collection ads story ads AR ads |
| gptkbp:targetAudience |
gptkb:Millennials
gptkb:Gen_Z age place gender device type interests |
| gptkbp:bfsParent |
gptkb:Snapchat_Ads
|
| gptkbp:bfsLayer |
7
|