Nielsen

GPTKB entity

Statements (49)
Predicate Object
gptkbp:instanceOf gptkb:company
gptkbp:acquiredBy gptkb:Brookfield_Business_Partners
gptkb:Advent_International
gptkbp:acquisitionYear 2022
gptkbp:category Companies based in New York City
Companies listed on the New York Stock Exchange
Companies established in 1923
Market research companies of the United States
gptkbp:countryOfOrigin gptkb:United_States
gptkbp:formerName gptkb:ACNielsen
gptkbp:founded 1923
gptkbp:founder gptkb:Arthur_C._Nielsen
gptkbp:fullName gptkb:Nielsen_Holdings_plc
gptkbp:headquartersLocation gptkb:New_York_City
https://www.w3.org/2000/01/rdf-schema#label Nielsen
gptkbp:industry market research
media measurement
gptkbp:keyPerson gptkb:David_Kenny
gptkb:Linda_Zukauckas
CEO
CFO
gptkbp:logo Nielsen logo.svg
gptkbp:notableClient advertisers
media agencies
major TV networks
gptkbp:notableEvent spun off NielsenIQ in 2021
gptkbp:notableFor television audience measurement
advertising effectiveness measurement
consumer behavior analytics
digital media measurement
radio audience measurement
retail measurement
gptkbp:notableProduct gptkb:Nielsen_Audio
gptkb:Nielsen_Scarborough
gptkb:Nielsen_ratings
gptkbp:numberOfEmployees ~44,000
gptkbp:parentCompany gptkb:Brookfield_Business_Partners
gptkb:Advent_International
gptkbp:revenue $3.5 billion (2021)
gptkbp:servesArea global
gptkbp:stockExchange gptkb:NYSE
gptkbp:stockSymbol gptkb:NLSN
gptkbp:subsidiary gptkb:Gracenote
gptkbp:website https://www.nielsen.com/
gptkbp:bfsParent gptkb:Winden
gptkb:Snowflake
gptkb:Comscore
gptkb:AppNexus
gptkbp:bfsLayer 5