Snap Inc.

GPTKB entity

Statements (2,221)

Predicate	Object
gptkbp:instance_of	gptkb:Company
gptkbp:academic_programs	Jerry Hunter
gptkbp:acquired	gptkb:Screen_Shop gptkb:Picaboo gptkb:Zenly gptkb:Looksery gptkb:Placed gptkb:Pluto_VR gptkb:Next_Mind gptkb:Wave_Optics gptkb:Fit_Analytics gptkb:Gfycat gptkb:Voisey gptkb:Bitmoji gptkb:mobile_app
gptkbp:acquisition	gptkb:Augmented_Reality gptkb:E-commerce gptkb:parade gptkb:bird gptkb:music_industry gptkb:Snap_Spectacles_2 gptkb:Snap_Spectacles_3 gptkb:Snap_Spectacles_4 gptkb:Energy_Development_Corporation gptkb:Retail gptkb:biotechnology gptkb:fashion_industry gptkb:pharmaceuticals gptkb:Snap_Inc._Labs gptkb:Screen_Shop gptkb:cybernetic_enhancements gptkb:Snapchat_Discover gptkb:Canadian_Broadcasting_Corporation gptkb:Zenly gptkb:Snapchat_Spotlight gptkb:Snap_Spectacles_1 gptkb:beer gptkb:non-profit_organization gptkb:health_services gptkb:Snaappy gptkb:developers gptkb:Looksery gptkb:Polaroid gptkb:Snap_Ads gptkb:Snap_Map gptkb:Snap_Originals gptkb:Vine gptkb:Apex gptkb:Snap_Store gptkb:Spectacles_3 gptkb:Snap_Store_2.0 gptkb:2018 gptkb:Company gptkb:Telecommunications gptkb:publishing_company gptkb:Snapchat_Memories gptkb:Pluto_VR gptkb:vehicles gptkb:Pluto_TV gptkb:Scan.me gptkb:Fitbit gptkb:Cloak gptkb:sports_equipment gptkb:tourism gptkb:Aardvark gptkb:Snap_Spectacles gptkb:Mapillary gptkb:Scape_Technologies gptkb:Insurance_Company gptkb:security_services gptkb:advertising gptkb:Twitch gptkb:media_company gptkb:video_game_franchise gptkb:Cameo gptkb:Aloha gptkb:Cloakroom_Advisors_LLC gptkb:Cloakroom_Capital gptkb:Cloakroom_Capital_LLC gptkb:Cloakroom_Enterprises_LLC gptkb:Cloakroom_Group gptkb:Cloakroom_Group_LLC gptkb:Cloakroom_Holdings gptkb:Cloakroom_Holdings_LLC gptkb:Cloakroom_Innovations_LLC gptkb:Cloakroom_Investments gptkb:Cloakroom_Investments_LLC gptkb:Cloakroom_Media gptkb:Cloakroom_Partners_LLC gptkb:Cloakroom_Solutions_LLC gptkb:Cloakroom_Technologies gptkb:Cloakroom_Technologies_Inc. gptkb:Cloakroom_Technologies_LLC gptkb:Cloakroom_Ventures gptkb:Next_Mind gptkb:Screenshop gptkb:Wave_Optics gptkb:Snapchat_Spectacles gptkb:Aardvark_(2020) gptkb:Aloha_(2019) gptkb:Apex_(2021) gptkb:Apex_Technologies gptkb:Apex_VR gptkb:Aviary_(2014) gptkb:Cloak_(2016) gptkb:Cloak_(2019) gptkb:Cloak_(2020) gptkb:Drone_Base gptkb:Fit_Analytics gptkb:Gfycat gptkb:Lenses_Studio gptkb:Lenses_by_Snap gptkb:Parrot_Analytics gptkb:Pictab gptkb:Pictar gptkb:Pixy_(2022) gptkb:Pluto_(2017) gptkb:Pluto_(2019) gptkb:Scanbot gptkb:Sizzle_(2020) gptkb:Snap_AR gptkb:Snap_Ads_2.0 gptkb:Snap_Ads_3.0 gptkb:Snap_Ads_4.0 gptkb:Snap_Ads_5.0 gptkb:Snap_Ads_6.0 gptkb:Snap_Ads_7.0 gptkb:Snap_Camera_2.0 gptkb:Snap_Games_2.0 gptkb:Snap_Inc._Spectacles gptkb:Snap_Lens_Studio_2.0 gptkb:Snap_Map_2.0 gptkb:Snap_Mini gptkb:Snap_Mini_(2020) gptkb:Snap_Mini_2.0 gptkb:Snap_Publisher_SDK gptkb:Snap_Publisher_Studio gptkb:Snap_Spectacles_(2016) gptkb:Snap_Spectacles_(2019) gptkb:Spectacles_(2016) gptkb:Stella_(2020) gptkb:Vine_(2017) gptkb:Voisey gptkb:Scopely gptkb:Bitmoji gptkb:Giphy gptkb:drones gptkb:educational_programs gptkb:entertainment_industry gptkb:hospitality gptkb:logistics gptkb:transportation_services gptkb:Television_producer gptkb:real_estate gptkb:Snap_Lens_Studio gptkb:Cloak_(2021) gptkb:Lenses_(2017) gptkb:Parakeet_(2021) gptkb:Pluto_(2021) gptkb:Scan_(2017) gptkb:theater_productions gptkb:Snap_Publisher gptkb:Bitstrips gptkb:Drone_Deploy gptkb:Snap_Audience_Network gptkb:Snap_Camera gptkb:Snap_Games gptkb:Snap_Kit gptkb:Spectacles_2 gptkb:Cimagine_Media Lenses $500 million non-profit organizations AI companies cloud service providers content creators hardware manufacturers media companies technology companies telecommunications companies e-commerce platforms logistics companies strategic fintech companies blockchain companies Manufacturing company cybersecurity companies Spectacles e-learning platforms data analytics companies technology startups digital marketing agencies Sizzle increased user engagement gaming companies enhancing user engagement mobile app developers several startups Snapchat Stories Cloakroom Expanded product offerings Research company Fitbit (2021) enhanced shopping experience health tech companies food tech companies supply chain companies social media companies Blockchain company Snapchat Ads Social media company analytics firms advertising technology firms Smart home company Younow Cloakroom Advisors Cloakroom Enterprises Cloakroom Innovations Cloakroom Partners Cloakroom Solutions Drone company Pictacular AI company Io T companies Fitbit (partially) Giphy (partially) Pluto TV (partially) Snap Map (partially) Vine (partially) Ad Snap AR company Adinplay Agriculture company Analytics company Art company Artificial intelligence company Bitmoji (2016) Bitstrips (2016) Camera company Consulting company Content company Cryptocurrency company Cultural company Data company Drone Deploy (2020) Film company Finance company Fitbit (2020) Fitbit (failed) Fitbit's smartwatch team Fitbit's smartwatch technology Giphy (2020) Health company Internet of Things company Lenses 2.0 Looksery (2015) Machine learning company Marketing company Next Mind (2021) Packagd Pictab (2015) Pictar (2020) Piksel Pluto TV (2020) Privacy company Robotics company Scan.me (2014) Scan.me (2018) Screen Shop (2020) Screenshop (2020) Scribble Live (2020) Snaappy (2020) Snap Ads (2019) Snap Ads 10.0 Snap Ads 8.0 Snap Ads 9.0 Snap Ads Manager Snap Camera (2018) Snap Chatbots Snap Chatbots 2.0 Snap Games (2019) Snap Inc. (2016) Snap Kit (2018) Snap Kit 2.0 Snap Lens Studio (2017) Snap Map (2017) Snap Map API Snap Originals (2018) Snap Originals 2.0 Snap Publisher API Snap Publisher Ads Snap Publisher Analytics Snap Publisher Dashboard Snap Publisher Insights Snap Publisher Reports Snap Publisher Tools Video company Vine (assets) Vine (failed) Voisey (2020) Wave Optics (2021) Wearable technology company Zenly (2017) Snaap Snaapbook Snaapbookz Snaapchat Snaapify Snaapifyz Snaaply Snaaplyz Snaapster Snaapsterz Snaapz Snap Inc. acquired Fit Analytics Snap Inc. acquired Gfycat Snap Inc. acquired Next Mind Snap Inc. acquired Placed Snap Inc. acquired Wave Optics influencer marketing platforms Enhance AR capabilities Focus on AR and camera technology Increased market share in AR Strengthened AR portfolio VR companies agriculture tech companies automotive tech companies data privacy companies education tech companies energy tech companies entertainment tech companies environmental tech companies expand e-commerce capabilities fashion tech companies media tech companies real estate tech companies retail tech companies security tech companies social impact companies sports tech companies travel tech companies wellness tech companies Apex. AI Pictopia Drone company (2017) Drone company (2018) Giphy (assets) Mapillary (2020) Picaboo (2011) Picaboo (original name) Screenshop (2021) Snap Audience Network 2.0 Snpachat Snap Inc. acquired Picaboo Snap Inc. acquired Screen Shop Snap Inc. acquired Voisey $70 million (Voisey) enhanced music content expanded creative tools Snap Inc. (formerly known as Snapchat Inc.) Drone Company 10 Drone Company 2 Drone Company 3 Drone Company 4 Drone Company 5 Drone Company 6 Drone Company 7 Drone Company 8 Drone Company 9 Fitbit (partnership) Fitbit (rumored) Pluto TV (rumored) Pictique Snapcam
gptkbp:acquisition_year	gptkb:2016 gptkb:2017 gptkb:2018 gptkb:2019 gptkb:2020 gptkb:2021 gptkb:2022 gptkb:2023 2020-05-01 2018-01-01 2016-03-01
gptkbp:advertising	gptkb:Snap_Ads gptkb:Kirsten_O'_Brien gptkb:Jessica_M._Mc_Carthy gptkb:Robert_M._Mc_Carthy gptkb:Story_Ads gptkb:Nick_Bell gptkb:Rachel_Whetstone gptkb:Derek_Slater gptkb:Kerry_Trainor gptkb:Peter_Naylor gptkb:Derek_Andersen Commercials $1.2 billion (2020) $3.5 billion (2021) $5.5 billion (2023) 3.5 billion USD (2021) $2.5 billion (2021) 2.5 billion USD (2020) $4.5 billion (2022) $2.5 billion (2020) $3.4 billion (2021) $3.4 billion (2020) $4 billion (2021) Collection Ads Dynamic Ads Megan O' Connor Sponsored Geofilters Sponsored Lenses Megan O' Neill AR Ads Ben Schwerin Shahzad Kahn self-serve ads Kirstin Mc Mullen 0.5 billion USD (2017) 0.8 billion USD (2018) 1.7 billion USD (2019)
gptkbp:advocates_for	Mental Health Resources
gptkbp:analytics	gptkb:Drew_Houston Katherine Hsu Ben Schwerin
gptkbp:annual_diversity_summit	gptkb:Yes
gptkbp:annual_report	Form 10-K
gptkbp:app_store	4.2/5 on Google Play 4.5/5 on App Store 4.4/5 (Android) 4.5/5 (i OS)
gptkbp:assets	$3.5 billion (2021) $2.5 billion (2021)
gptkbp:awards	Recognized for diversity efforts
gptkbp:benefits	gptkb:Health_Insurance gptkb:401(k)_Plan Paid Time Off Retirement plans Paid time off Stock Options Remote work options Parental Leave Wellness programs 401(k) plan Parental leave Employee stock purchase plan
gptkbp:business_model	gptkb:advertising freemium advertising revenue in-app purchases advertising-based revenue
gptkbp:can_conduct	Guidelines for ethical behavior
gptkbp:capital	$90 billion (2021) $16 billion (2021)
gptkbp:ceo	gptkb:Evan_Thomas_Spiegel gptkb:Jacqueline_Reses gptkb:Reggie_Brown gptkb:Tina_Wang gptkb:Lars_Albright gptkb:Bobby_Murphy gptkb:Derek_Andersen Lindsay D. Dorr D. M. (Drew) L. M. C. (Lindsay)
gptkbp:challenges	advertising revenue user engagement privacy concerns privacy regulations regulatory scrutiny content moderation monetization strategies international expansion platform changes user retention market saturation user growth competition from larger platforms competition with Tik Tok advertising revenue pressure competition from Tik Tok declining user growth
gptkbp:collaborates_with	Local Communities
gptkbp:collaboration	gptkb:Emily_M._Mc_Carthy gptkb:Nick_Bell With diversity-focused organizations
gptkbp:collection	user data location data usage data device information
gptkbp:commitment_to_inclusion	gptkb:Yes
gptkbp:community	Snapchatters
gptkbp:community_engagement	gptkb:Snapchat_Discover gptkb:Snapchat_Spotlight gptkb:Snap_Map gptkb:Snap_Originals gptkb:Snapchat_Lens_Studio gptkb:Snapchat_Ads_for_Good gptkb:Snapchat_Creators gptkb:Snapchat_Local_Stories gptkb:Snapchat_for_Good gptkb:Yes Employee Resource Groups Sustainability Initiatives Educational Outreach Local Partnerships Volunteer Programs Snapchat Stories Snapchat Activism Features Snapchat Anti-Bullying Resources Snapchat Art Collaborations Snapchat Community Building Activities Snapchat Community Challenges Snapchat Community Guidelines Snapchat Crisis Support Snapchat Cultural Events Snapchat Diversity Initiatives Snapchat Educational Content Snapchat Environmental Initiatives Snapchat Events Snapchat Feedback Surveys Snapchat Fundraising Tools Snapchat Health Initiatives Snapchat Mental Health Resources Snapchat Music Partnerships Snapchat Nonprofit Partnerships Snapchat Safety Campaigns Snapchat Safety Center Snapchat Sports Collaborations Snapchat User Education Snapchat User Empowerment Programs Snapchat User Feedback Programs Snapchat Youth Programs
gptkbp:community_impact	gptkb:Snap_Foundation digital communication mental health initiatives Diversity initiatives diversity and inclusion programs Diversity and inclusion programs youth culture Community engagement programs Mental health initiatives Environmental sustainability efforts anti-bullying campaigns Digital literacy initiatives Mental health awareness campaigns Mental health awareness programs Snap Inc. Grants Snap Inc. Partners
gptkbp:community_involvement	Volunteer opportunities
gptkbp:community_outreach	Support for local communities
gptkbp:community_partnerships	With local organizations for diversity
gptkbp:community_programs	Support for diverse communities
gptkbp:community_support	Local charity partnerships
gptkbp:competitors	gptkb:Twitter gptkb:Pinterest,_Inc. gptkb:Twitter,_Inc. gptkb:Instagram gptkb:Linked_In gptkb:Pinterest gptkb:Reddit gptkb:Tik_Tok gptkb:Whats_App gptkb:Facebook,_Inc. gptkb:Tumblr gptkb:Tik_Tok,_Inc. gptkb:You_Tube gptkb:Facebook
gptkbp:conducts	Impact Assessments
gptkbp:conducts_research_on	gptkb:Yasmin_Green gptkb:Kurtis_Mc_Bride
gptkbp:conflict_of_interest_policy	Guidelines for avoiding conflicts
gptkbp:content_type	user-generated content branded content AR filters short-form video
gptkbp:cultural_diversity	Megan O' Connor Increased representation of women and minorities Aims for a diverse global workforce 30% underrepresented minorities (2021) 40% women employees (2021)
gptkbp:current_condition	$24.50 (2021)
gptkbp:customer_satisfaction	High among diverse employees
gptkbp:customer_support	gptkb:Kathy_Kuo gptkb:Kurtis_Mc_Bride Megan O' Connor
gptkbp:data_privacy	available online user data protection User data protection policies snap.com/privacy
gptkbp:demographics	global audience Millennials and Gen Z 18-24 age group 35-44 age group 25-34 age group Predominantly younger audience
gptkbp:design	Megan O' Connor Ben Schwerin
gptkbp:develops	gptkb:Augmented_Reality
gptkbp:diversity_awards	Received from various organizations
gptkbp:diversity_benchmarks	Set against industry standards
gptkbp:diversity_challenges	Acknowledged and addressed
gptkbp:diversity_hiring_practices	Reviewed and improved
gptkbp:diversity_in_advertising	Promotes diverse representation
gptkbp:diversity_in_leadership	Strives for gender and racial diversity
gptkbp:diversity_in_tech	Focus on increasing representation in tech roles
gptkbp:diversity_leadership	Diversity officer appointed
gptkbp:diversity_metrics	Tracked and reported
gptkbp:diversity_report	Published annually
gptkbp:diversity_strategy	Integrated into business strategy
gptkbp:economic_policy	gptkb:security
gptkbp:employee_demographics	Reported annually
gptkbp:employee_growth	15% (2022-2023) 20% (2021-2022)
gptkbp:employee_resource_groups	gptkb:Yes
gptkbp:employee_support	Mental health resources
gptkbp:employees	3,000+ 3000+ 3,000 (2021) 3,863 (2020) 3,863 (2021) 3,200 (2022)
gptkbp:encourages	Employee Engagement
gptkbp:engages_in	Community Initiatives Employee Training Programs
gptkbp:ethical_focus	diversity and inclusion mental health awareness content moderation user privacy advertising transparency
gptkbp:ethics_policy	Employee Code of Conduct
gptkbp:events	gptkb:Snapchat_Discover gptkb:Advertising_Week_New_York gptkb:Cannes_Film_Festival gptkb:Snapchat_Lens_Fest gptkb:Advertising_Week gptkb:reports Product Updates Marketing Campaigns New Product Launches User Feedback Sessions Developer Conferences Community Engagements Investor Day Earnings Calls Lens Fest Investor Relations Meetings New Fronts Snap Inc. annual report Snap Map launch Snap Partner Summit Snapchat Ads API launch Snapchat Ads Audience Insights launch Snapchat Ads Manager launch Snapchat Ads Manager redesign Snapchat Ads launch Snapchat Bitmoji launch Snapchat Cameos launch Snapchat Discover launch Snapchat Dynamic Ads launch Snapchat Filters launch Snapchat Lens launch Snapchat Memories launch Snapchat Spectacles launch Snapchat Spotlight launch Snapchat Stories Ads launch Snapchat Stories launch Snapchat Video Chat launch Snapchat redesign Snapchat's 10th Anniversary Snapchat's 10th anniversary Snapchat's 5th birthday Snapchat's Birthday Snapchat advertising summit Venice Beach event Snapchat Anniversary Snap Inc. Annual Report Snap Inc. Investor Day Snapchat's Back to School event Snapchat's Black History Month event Snapchat's Diwali event Snapchat's Earth Day event Snapchat's Halloween Spectacular Snapchat's Halloween event Snapchat's International Women's Day event Snapchat's Lunar New Year event Snapchat's National Dog Day event Snapchat's New Year's event Snapchat's Pride event Snapchat's Summer event Snapchat's Thanksgiving event Snapchat's Valentine's Day event Snapchat's World Environment Day event Snapchat Marketing Summit Snapchat Spectacles Launch
gptkbp:exhibition_focus	gptkb:machine_learning computer vision AR technology social media innovation
gptkbp:feature	gptkb:Augmented_Reality gptkb:Snapchat_Lenses gptkb:Snapchat_Discover_Partners gptkb:Snapchat_for_Web gptkb:Snapchat+ gptkb:Snapchat_Discover gptkb:Snapchat_Spotlight gptkb:Snap_Ads gptkb:Snap_Map gptkb:Snap_Originals gptkb:Spotlight gptkb:Story_Ads gptkb:AR_Lenses gptkb:Snapchat_Memories gptkb:Snapchat_Bitmoji gptkb:Snapchat_Maps gptkb:Memories gptkb:Snapchat_Spectacles gptkb:Bitmoji_Stories gptkb:Snap_Ads_Manager_App gptkb:Snapchat_Creator_Marketplace gptkb:Snapchat_Creators gptkb:Snapchat_for_Business gptkb:Bitmoji gptkb:Snap_Publisher gptkb:Snapchat_Ads_Manager gptkb:Snap_Audience_Network gptkb:Snap_Camera gptkb:Snap_Games gptkb:Snap_Kit gptkb:AR_Lens_Studio gptkb:AR_Try-On_Ads Filters Lenses Augmented reality Discover Chat User-generated content Commercials Audience Insights Creative Tools Stickers Stories Video Calls Chat functionality Group Chats Spectacles Video calls Augmented Reality Ads Voice and Video Calls Dynamic ads Snapchat Stories Ad Formats Collection Ads Dynamic Ads Snapchat Ads AR filters Ephemeral messaging Augmented reality ads Bitmoji integration Snapchat Filters Collection ads Discover section Sponsored Geofilters Sponsored Lenses AR Ads AR Filters AR Shopping Chat Filters Commercials Ads Custom Stories Discover Shows Group Stories Group Video Chat Private Stories Public Stories Publisher Stories Snap Ads API Snap Audience Match Snap Map Events Snap Pixel Snapchat Analytics Snapchat Insights Snapstreaks Snapchat Ads API Story ads Bitmoji Integration Geofilters Creator Marketplace Snap Tokens AR lenses for brands Discover content Shoppable ads Story Replies Voice and Video Notes Snap Map Stories Chat 2.0 Lens Explorer
gptkbp:features	gptkb:Snap_Map gptkb:Spotlight Filters Lenses Discover Stories
gptkbp:feedback	Focus Groups Annual surveys One-on-One Meetings Annual Surveys Used to improve diversity initiatives
gptkbp:feedback_mechanism	Open-door policy
gptkbp:financial_performance	Net loss of $945 million (2020) loss of $3.4 billion (2020)
gptkbp:financials	gptkb:public_company Publicly traded growing revenue Losses reported in 2022 IPO in 2017 losses in early years
gptkbp:first_day_closing_price	$24.48
gptkbp:focus	gptkb:Augmented_Reality gptkb:advertising gptkb:Social_Media User engagement augmented reality visual communication Advertising revenue Augmented reality technology
gptkbp:focuses_on	Diversity and Inclusion Environmental Sustainability Privacy Mental Health Awareness
gptkbp:founded	gptkb:2010 gptkb:2011 gptkb:2012
gptkbp:founded_by	gptkb:Evan_Thomas_Spiegel gptkb:Reggie_Brown gptkb:Bobby_Murphy
gptkbp:founded_in	gptkb:2010 gptkb:2011
gptkbp:founder	gptkb:Evan_Thomas_Spiegel gptkb:Reggie_Brown gptkb:Bobby_Murphy
gptkbp:funding	March 2, 2017 $24 per share
gptkbp:future_plans	augmented reality features user experience improvements enhanced privacy features partnerships with content creators global market growth expansion of advertising services enhanced advertising solutions expansion of AR features
gptkbp:future_prospects	content partnerships AR experiences user growth
gptkbp:global_presence	gptkb:Europe gptkb:Asia gptkb:Australia gptkb:Latin_America gptkb:North_America
gptkbp:goal	enhance communication create engaging content innovate in social media
gptkbp:goals	Increase diversity in hiring
gptkbp:governance	Shareholder engagement Transparency in operations Board of directors oversight
gptkbp:harassment_policy	Zero tolerance for harassment
gptkbp:has	gptkb:Snap_Inc._Labs gptkb:Snap_Originals gptkb:Snap_Inc._Foundation gptkb:Snap_Inc._Analytics gptkb:Snap_Inc._Community gptkb:Snap_Inc._SDK gptkb:Snap_Lens_Studio gptkb:Snap_Publisher gptkb:Snap_Audience_Network gptkb:Snap_Camera gptkb:Snap_Games gptkb:Snap_Kit Stickers Memories feature Chat feature Snap Inc. Research Snap Ads Manager Discover platform Snap Inc. API Snap Inc. Advertising Revenue Snap Inc. Advertising Solutions Snap Inc. Blog Snap Inc. Careers Snap Inc. Collaborations Snap Inc. Community Guidelines Snap Inc. Competitors Snap Inc. Developer Portal Snap Inc. Events Snap Inc. Features Snap Inc. Feedback Snap Inc. Innovations Snap Inc. Investor Relations Snap Inc. Market Position Snap Inc. Marketing Solutions Snap Inc. Merchandise Snap Inc. Newsroom Snap Inc. Partnerships Snap Inc. Partnerships with brands Snap Inc. Privacy Policy Snap Inc. Sponsorships Snap Inc. Support Center Snap Inc. Terms of Service Snap Inc. Updates Snap Inc. User Engagement Strategies Story feature
gptkbp:has_authority_over	gptkb:Laura_M._Mc_Carthy gptkb:Michael_O'_Sullivan Jennifer Stout
gptkbp:has_commitments_to	gptkb:community_development Responsible Sourcing
gptkbp:has_conflict_with	gptkb:Kerry_Trainor Increased transparency in operations Engaged in public relations campaigns Reviewed crisis management literature for best practices Reviewed crisis management roles and responsibilities Adapted policies based on crisis outcomes Conducted crisis management audits. Conducted post-crisis evaluations Conducted scenario planning for potential crises Conducted stakeholder interviews post-crisis Conducted tabletop exercises for crisis scenarios Conducted user feedback sessions Created a crisis communication template Developed a crisis management dashboard Developed a crisis management training program Developed a crisis simulation exercise Developed contingency plans for future crises Developed user safety features Engaged in community outreach during crises Engaged in proactive risk management strategies Engaged with influencers during crises Engaged with legal counsel during crises Engaged with local authorities during crises Established a crisis communication plan Established a crisis hotline for employees Established a crisis management advisory board Established a crisis management team Evaluated crisis response effectiveness Implemented user education initiatives Incorporated user feedback into crisis strategies Maintained a crisis communication calendar Maintained a crisis management resource library Maintained a crisis response checklist Maintained a crisis response toolkit Maintained stakeholder communication during crises Monitored social media for potential crises Participated in industry crisis management forums Reviewed and updated crisis communication policies Reviewed and updated crisis management protocols Reviewed crisis case studies for insights Strengthened community relations during crises Trained staff on crisis response protocols Utilized analytics to assess crisis impact Utilized customer service for crisis resolution Utilized media training for executives Utilized surveys to gauge crisis response effectiveness Established a feedback loop for crisis management improvements Utilized case studies for crisis management training Collaborated with external experts for crisis response Utilized social listening tools for crisis detection Implemented strategies to address user privacy concerns Engaged in cross-departmental crisis management training Responded to negative press regarding data security Reviewed crisis management frameworks for applicability Conducted training on media relations during crises
gptkbp:has_culture	Collaborative Diverse Fast-paced diverse fast-paced Creative Innovative innovative creative Inclusive collaborative Inclusive and supportive Innovative and collaborative
gptkbp:has_diversity_initiatives	gptkb:Community_Outreach gptkb:Yes Regularly updated Mandatory for all employees Set for each fiscal year
gptkbp:has_established	gptkb:Snap_Foundation
gptkbp:has_goal	Biodiversity Conservation Waste Reduction Carbon Neutrality
gptkbp:has_partnerships_with	gptkb:The_NFL gptkb:ENHYPEN gptkb:Rosalía gptkb:DJ_Khaled gptkb:Maluma gptkb:ATEEZ gptkb:Anitta gptkb:Bad_Bunny gptkb:Beyonce gptkb:Blackpink gptkb:Demi_Lovato gptkb:GOT7 gptkb:H._E._Zayn_Malik gptkb:J_Balvin gptkb:Kendrick_Lamar gptkb:Lil_Nas_X gptkb:Little_Mix gptkb:Miley_Ray_Cyrus gptkb:NHL gptkb:One_Direction gptkb:Red_Velvet gptkb:Samsung gptkb:Selena_Marie_Gomez gptkb:Shakira gptkb:Snoop_Dogg gptkb:Stray_Kids gptkb:TXT gptkb:Twice gptkb:Vogue gptkb:L'_Oreal gptkb:Pepsi_Co gptkb:Ariana_Grande gptkb:Coca-Cola gptkb:Dua_Lipa gptkb:HBO gptkb:Katy_Perry gptkb:National_Geographic gptkb:Nike gptkb:Rihanna gptkb:Shawn_Mendes gptkb:Travis_Scott gptkb:Universal_Pictures gptkb:EXO gptkb:Warner_Music_Group gptkb:Amazon gptkb:Conde_Nast gptkb:Disney gptkb:Drake gptkb:Halsey gptkb:Post_Malone gptkb:Snapple gptkb:Time_Magazine gptkb:Billie_Eilish gptkb:Camila_Cabello gptkb:Charlie_Puth gptkb:Kylie_Jenner gptkb:Taco_Bell gptkb:ITZY gptkb:The_NBA gptkb:(G)_I-DLE gptkb:MAMAMOO gptkb:Seventeen gptkb:Viacom_CBS gptkb:NCT gptkb:Gatorade gptkb:NBCUniversal gptkb:BTS gptkb:Justin_Drew_Bieber gptkb:Mc_Donald's gptkb:educational_institutions
gptkbp:has_programs_for	Women Empowerment Youth Empowerment Community Resilience Civic Responsibility Underrepresented Groups Digital Equity
gptkbp:head	gptkb:Evan_Thomas_Spiegel
gptkbp:head_of_crisis_communications	Jennifer Stout
gptkbp:head_of_data_engineering	Megan O' Connor
gptkbp:head_of_global_business	gptkb:Kerry_Mc_Carthy gptkb:Kerry_Trainor
gptkbp:head_of_global_content	gptkb:Daniel_M._Mc_Carthy
gptkbp:head_of_global_corporate_communications	gptkb:Sarah_M._Mc_Carthy
gptkbp:head_of_global_data_science	gptkb:Megan_M._Mc_Carthy
gptkbp:head_of_global_engineering	gptkb:Michael_M._Mc_Carthy
gptkbp:head_of_global_hr	gptkb:Kathy_M._Mc_Carthy
gptkbp:head_of_global_product	gptkb:Andrew_A._Mc_Carthy
gptkbp:head_of_global_public_policy	gptkb:Katherine_M._Mc_Carthy
gptkbp:head_of_global_security	gptkb:David_M._Mc_Carthy
gptkbp:head_of_machine_learning	gptkb:Peter_Naylor
gptkbp:head_of_mobile_engineering	Jerry Hunter
gptkbp:head_of_platform_engineering	Katherine Hsu
gptkbp:head_of_social_impact	gptkb:Kirsten_O'_Brien
gptkbp:head_of_state	gptkb:Evan_Thomas_Spiegel gptkb:Nick_Bell gptkb:Michael_M._Mc_Carthy gptkb:Lindsay_D._Dyer gptkb:Kathy_D._Waller gptkb:Michele_D._Mc_Carty gptkb:Megan_K._Mc_Carthy gptkb:Jill_B._Houghton Kathy Dyer Katherine Hsu Jacob Andreou Michele Tobin
gptkbp:head_of_user_research	Katherine Hsu
gptkbp:head_of_web_engineering	gptkb:Derek_Slater
gptkbp:headcount	30% (2020) 20% (2021) 4,000 (2021) 3,863 (2020) 3,863 (2021) 6,000 (2023) 3,400 (2022) -1% (2012) -2% (2011) 0% (2013) 1% (2014) 10% (2018) 15% (2019) 2% (2015) 3% (2016) 3,400 (2023) 5% (2017) 5,000 (2022) 7,000 (2024) 3,863
gptkbp:headquarters	gptkb:Santa_Monica gptkb:California gptkb:Los_Angeles,_California gptkb:Santa_Monica,_California
https://www.w3.org/2000/01/rdf-schema#label	Snap Inc.
gptkbp:industry	gptkb:Internet gptkb:software gptkb:advertising gptkb:Social_Media gptkb:technology Social media social media
gptkbp:initiatives	gptkb:Snapchat_AR_Lens_Studio gptkb:Snapchat_Audience_Network gptkb:Snapchat_Discover_Shows gptkb:Snapchat_Dynamic_Ads gptkb:Snapchat_for_Web gptkb:Snap_Inc._Philanthropy gptkb:Snapchat_Camera_Kit gptkb:Snapchat_Brand_Profiles gptkb:Snapchat_Sponsored_Geofilters gptkb:Snapchat_Sponsored_Lenses gptkb:Snapchat_Spotlight gptkb:Snap_Ads gptkb:Snap_Map gptkb:Snap_Originals gptkb:Spotlight gptkb:Snap_Inc._Foundation gptkb:Snapchat_for_Creators gptkb:Snapchat_Memories gptkb:Snap_Mini gptkb:Snapchat_for_Business gptkb:Education gptkb:Snap_Lens_Studio gptkb:Snapchat_Ads_Manager gptkb:Snap_Camera gptkb:Snap_Games gptkb:Snap_Kit Diversity and Inclusion Health and Wellness Climate Change Awareness Snapchat Stories AR Shopping Snapchat Ads API Snap for Good Snapchat for News Creator Marketplace Snapchat Collection Ads Snapchat Commercials Snapchat Story Ads Snapchat Video Ads Augmented Reality (AR) features Snapchat Ad Formats Snapchat Ads Manager App Snapchat Audience Insights Discover platform Snapchat AR Shopping Snapchat Ad Audience Targeting Snapchat Ad Budgeting Snapchat Ad Campaigns Snapchat Ad Creative Tools Snapchat Ad Formats Testing Snapchat Ad Measurement Snapchat Ad Optimization Snapchat Ad Performance Tracking Snapchat Ad Placement Snapchat Ad Scheduling Snapchat Ad Targeting Snapchat Ads Reporting Snapchat Bitmoji TV Snapchat Lens Challenge Snapchat Music Sharing
gptkbp:innovation	gptkb:AR_Try-On gptkb:Snapchat_AR_Lens_Studio gptkb:Snapchat_Audience_Network gptkb:Snapchat_Bitmoji_Stories gptkb:Snapchat_Discover_Shows gptkb:Snapchat_Dynamic_Ads gptkb:Snapchat_Premium gptkb:Snapchat_for_Web gptkb:Snapchat_Spotlight gptkb:Snap_Map gptkb:Snap_Originals gptkb:Spectacles_3 gptkb:Snapchat_Memories gptkb:Lens_Studio gptkb:photography gptkb:Snap_Lens_Studio gptkb:Snapchat_Ads_Manager gptkb:Snap_Camera gptkb:Snap_Games gptkb:Snap_Kit Augmented Reality Ads Dynamic Ads Snapchat Ads Voice Filters Snapchat Filters AR Shopping Snap Map Events Snapchat Analytics Snapchat Insights Encouragement of creative ideas Snapchat Ads API AR and AI technologies Context Cards Creator Marketplace Snapchat Creator Fund Snapchat Group Video Chat Snapchat Stories Map Snapchat Video Chat
gptkbp:investment	gptkb:Augmented_Reality gptkb:Artificial_Intelligence gptkb:David_M._Mc_Carthy gptkb:camera gptkb:Peter_Naylor gptkb:Derek_Andersen gptkb:Content_Creation gptkb:Snap_Lens_Studio Sustainable Practices content creators advertising technology AR technology $1.8 billion (2021) $1 billion (2016) $1.8 billion (2017) AR and VR technologies In diverse neighborhoods Social media innovations $1 billion in AR technology $100 million in Snap Originals $250 million in content creators $485 million (2015)
gptkbp:ipo	gptkb:2017 March 2017 2017-03-02 March 2, 2017 $17
gptkbp:is_active_in	Environmental Advocacy Global Initiatives Social Justice Advocacy
gptkbp:is_committed_to	Transparency
gptkbp:is_engaged_in	Environmental Education Cultural Awareness Programs Civic Technology Projects
gptkbp:is_focused_on	gptkb:sustainable_development_goals Sustainable Innovation Employee Wellbeing
gptkbp:is_involved_in	Cultural Heritage Preservation Disaster Relief Public Health Initiatives Civic Engagement Global Health Initiatives Public Policy Advocacy Crisis Response Food Security Initiatives
gptkbp:is_recognized_for	Social Impact
gptkbp:is_valued_for	$40 billion (2023) $30 billion (2022) $24 billion (2021) $10 billion (2016) $24 billion (2017) $1.8 billion (2013)
gptkbp:is_visible_from	Diversity metrics shared publicly
gptkbp:key_people	gptkb:Evan_Thomas_Spiegel
gptkbp:known_for	gptkb:Snapchat
gptkbp:leadership	gptkb:program gptkb:mentorship workshops networking events training sessions collaborative projects diversity initiatives team-building activities career advancement opportunities community engagement programs performance evaluations succession planning employee resource groups skill assessments emotional intelligence training leadership assessments executive coaching leadership conferences employee feedback mechanisms conflict resolution training personal development plans leadership retreats innovation workshops strategic planning sessions leadership simulations Training programs for managers goal setting sessions organizational change initiatives organizational culture initiatives team dynamics training mentoring circles change management training cross-functional projects leadership pipelines leadership engagement initiatives strategic alignment workshops leadership effectiveness assessments organizational behavior training leadership communication training strategic thinking workshops leadership impact assessments coaching culture initiatives decision-making workshops feedback culture initiatives feedback training leadership accountability training leadership development metrics leadership role modeling leadership styles training leadership theory education leadership visioning sessions
gptkbp:leadership_diversity	Focus on diverse leadership roles
gptkbp:legal_issue	Copyright infringement Privacy concerns Securities fraud allegations Trademark disputes User data handling
gptkbp:market	gptkb:Europe gptkb:Asia gptkb:Australia gptkb:Latin_America gptkb:North_America social media Social media market
gptkbp:market_cap	$20 billion approximately 20 billion USD (2021) $16 billion (2022) $70 billion (2021) $90 billion (2021) $80 billion (2021) $16 billion (2021) $16.5 billion (2021)
gptkbp:market_capitalization_at_ipo	$24 billion
gptkbp:market_position	gptkb:Social_Media
gptkbp:market_segment	gptkb:technology social networking
gptkbp:marketing_strategy	gptkb:Augmented_Reality Social media integration Influencer marketing Video storytelling User-generated content Video ads User engagement metrics Analytics and insights Seasonal campaigns Local advertising Event sponsorships Creative partnerships Influencer collaborations Dynamic ads Brand loyalty programs Performance marketing E-commerce integration Content partnerships Brand safety measures Mobile-first approach Ad personalization Interactive ads Real-time marketing Sustainability in advertising Cross-platform campaigns Data-driven targeting Augmented reality shopping Brand takeovers Retargeting ads User acquisition campaigns Creative tools for advertisers Sponsored lenses Mobile app advertising Geofilters Ad testing and optimization Brand engagement campaigns Community-driven campaigns Cultural relevance in advertising
gptkbp:member	gptkb:Drew_Houston gptkb:Michael_Lynton gptkb:Kara_Swisher gptkb:Megan_Quinn
gptkbp:mentor	For diverse talent
gptkbp:military_service	gptkb:David_B._Mc_Carthy gptkb:Derek_M._Smith gptkb:Derek_Slater gptkb:Kathy_D._Waller
gptkbp:mission	To empower people to express themselves. empower people to express themselves. enhance storytelling. improve communication. to empower people to express themselves. to improve the way people communicate.
gptkbp:mobile_app	gptkb:Snapchat_Discover gptkb:Snap_Ads gptkb:Snap_Map gptkb:Snapchat gptkb:Lens_Studio gptkb:Bitmoji gptkb:Snap_Lens_Studio gptkb:Snapchat_Ads_Manager gptkb:Snap_Camera gptkb:Snap_Games gptkb:Snap_Kit Spectacles
gptkbp:moral	Mandatory for all employees
gptkbp:net_income	-$1.1 billion (2021)
gptkbp:notable_feature	gptkb:Snap_Map gptkb:Spotlight gptkb:Memories gptkb:Snap_Games Filters Lenses Discover Stories
gptkbp:notable_features	gptkb:Snap_Ads gptkb:Snap_Map gptkb:Snap_Originals gptkb:Memories gptkb:Snap_Camera gptkb:Snap_Games gptkb:Snap_Kit Filters Lenses Discover Stories
gptkbp:notable_investments	gptkb:Lightspeed_Venture_Partners gptkb:Benchmark_Capital gptkb:General_Catalyst_Partners gptkb:IVP
gptkbp:notable_products	gptkb:Snap_Ads gptkb:Snap_Map gptkb:Snap_Originals gptkb:Spotlight gptkb:Memories gptkb:Snapchat_Spectacles gptkb:Snap_Camera gptkb:Snap_Games gptkb:Snap_Kit Discover Stories Spectacles Snap Lens
gptkbp:number_of_employees	3,000+ 3,000 (2021) 3,863 (2020) 3,863 (2021)
gptkbp:offers	gptkb:Snap_Ads gptkb:Snap_Map Filters Lenses Spectacles Grants to Organizations Camera Products
gptkbp:operating_income	-$1.2 billion (2021)
gptkbp:participates_in	Environmental Cleanups
gptkbp:partnership	gptkb:Snapchat_Lenses gptkb:Snap_Lens_Network gptkb:Snapchat_Audience_Network gptkb:Snapchat_Dynamic_Ads gptkb:Polygon gptkb:Vox_Media gptkb:Kardashians gptkb:Snapchat_Developer_Platform gptkb:Snapchat_AR_Lens_Ads gptkb:Snapchat_Brand_Profiles gptkb:Snapchat_Creative_Partners gptkb:Snapchat_Games gptkb:Snapchat_Shows gptkb:Snapchat_Sponsored_Geofilters gptkb:Snapchat_Sponsored_Lenses gptkb:DJ_Khaled gptkb:National_Basketball_Association gptkb:Meredith_Corporation gptkb:Lilly_Singh gptkb:Snapchat_Discover gptkb:Time_Warner gptkb:Snapchat_Spotlight gptkb:Rock_Paper_Shotgun gptkb:IGN gptkb:NHL gptkb:Snap_Ads gptkb:Snap_Map gptkb:Snap_Originals gptkb:Sony_Music gptkb:The_Ellen_De_Generes_Show gptkb:L'_Oreal gptkb:The_Verge gptkb:Refinery29 gptkb:Game_Trailers gptkb:Ariana_Grande gptkb:BBC gptkb:MTV gptkb:NBA gptkb:NCAA gptkb:National_Geographic gptkb:Shawn_Mendes gptkb:Spotify gptkb:The_Guardian gptkb:The_New_York_Times gptkb:The_Washington_Post gptkb:Universal_Music_Group gptkb:Universal_Pictures gptkb:Warner_Music_Group gptkb:Snapchat_Memories gptkb:Amazon gptkb:Disney gptkb:NASCAR gptkb:NBC gptkb:NBC_Sports gptkb:The_Atlantic gptkb:The_Wall_Street_Journal gptkb:Warner_Bros. gptkb:Hearst_Communications gptkb:Kylie_Jenner gptkb:Shazam gptkb:Sony_Music_Entertainment gptkb:NFL_Media gptkb:The_Ringer gptkb:Condé_Nast gptkb:football_league gptkb:Viacom_CBS gptkb:Live_Nation gptkb:Kotaku gptkb:Snap_Spectacles gptkb:Snapchat_Bitmoji gptkb:Ticketmaster gptkb:A&_E_Networks gptkb:media_company gptkb:Buzz_Feed gptkb:Gatorade gptkb:Mashable gptkb:Tidal gptkb:Snapchat_Spectacles gptkb:NBCUniversal gptkb:Buzz_Feed_News gptkb:Giant_Bomb gptkb:Snap_AR gptkb:Snap_Mini gptkb:Snapchat_Creator_Marketplace gptkb:Snapchat_Creators gptkb:Snapchat_for_Business gptkb:Destructoid gptkb:Game_Revolution gptkb:Giphy gptkb:Huff_Post gptkb:Mc_Donald's gptkb:National_Football_League_(NFL) gptkb:Game_Spot gptkb:Snap_Lens_Studio gptkb:Gaming gptkb:Snap_Publisher gptkb:Snapchat_Ads_Manager gptkb:Game_Informer gptkb:Snap_Audience_Network gptkb:Snap_Camera gptkb:Snap_Games gptkb:Snap_Kit gptkb:Snap_Bitmoji_for_Games gptkb:Snap_Creators gptkb:Snap_Developer_Platform gptkb:Snapchat_Content_Creators gptkb:Snapchat_Influencers Various brands advertising agencies various brands Nonprofits Snapchat Stories Snapchat Filters Augmented Reality (AR) developers Snap Ads API Snap Ads Manager Snap Publisher Tools Snap Research Snapchat Analytics Snapchat Community Guidelines Snapchat Insights Snapchat Safety Center To promote STEM for underrepresented groups Snapchat Ads API Snapchat AR Snapchat Collection Ads Snapchat Commercials Snapchat Story Ads Snapchat Video Ads Snapchat Ads Manager API Snapchat Ads SDK Snapchat Audience Insights Snapchat Business Solutions Snapchat Data Solutions Snapchat Marketing Partners Snapchat Marketing Solutions Snapchat Measurement Partners Snapchat Privacy Policy Snapchat Terms of Service Snap Brand Partnerships Snap Influencer Program Snap Insights Snap Marketing Partners Snap Partners Program Snapchat Advertisers Snapchat Agencies Snapchat Augmented Reality (AR) Partners Snapchat Brands Snapchat Educational Institutions Snapchat Gaming Partners Snapchat Government Agencies Snapchat Merchants Snapchat Nonprofits Snapchat Publishers
gptkbp:partnerships	gptkb:Snap_Map gptkb:Snap_Originals gptkb:Universal_Music_Group gptkb:Nick_Bell gptkb:Disney gptkb:Viacom_CBS gptkb:NBCUniversal gptkb:Kerry_Trainor gptkb:Bitmoji gptkb:Snap_Lens_Studio Discover Various brands Various educational institutions various brands Various media companies various media companies AR developers Megan O' Connor Various organizations for diversity
gptkbp:platform	gptkb:Augmented_Reality gptkb:Snapchat_Lenses gptkb:Snapchat_for_Web gptkb:Snapchat_Discover gptkb:Snapchat_Spotlight gptkb:developers gptkb:Snap_Ads gptkb:Snap_Map gptkb:Snap_Originals gptkb:Spotlight gptkb:Story_Ads gptkb:Snapchat_Memories gptkb:AR_Lens gptkb:mobile gptkb:Snapchat_Bitmoji gptkb:Memories gptkb:Snapchat_Spectacles gptkb:Lens_Studio gptkb:Android gptkb:i_OS gptkb:mobile_applications gptkb:Snap_Lens_Studio gptkb:Snap_Kit_SDK gptkb:Bitmoji_for_Games gptkb:Snap_Publisher gptkb:Snapchat_Ads_Manager gptkb:Snap_Audience_Network gptkb:Snap_Camera gptkb:Snap_Games gptkb:Snap_Kit gptkb:Snapchat_Snap_Camera gptkb:Snapchat_Snap_Games gptkb:Snapchat_Snap_Kit gptkb:Snapchat_Snap_Map Filters Mobile Mobile app Social media Lenses Augmented reality Discover Insights API Access Commercials Measurement Tools Creative Tools Stories Spectacles Snapchat Stories Ad Formats Collection Ads Dynamic Ads Messaging app Snapchat Filters Ads Manager AR Ads Snap Ads API Snap Map API Story Studio Audience Match Bitmoji API Lens Studio SDK Snapchat Ads API
gptkbp:price	$17
gptkbp:produces	gptkb:Snapchat Spectacles
gptkbp:product	gptkb:Snap_Ads gptkb:Snap_Map gptkb:Snap_Originals gptkb:Snapchat gptkb:Story_Ads gptkb:Bitmoji gptkb:Snap_Lens_Studio gptkb:Snap_Publisher gptkb:Snap_Audience_Network gptkb:Snap_Games Lenses Discover Commercials Stories Spectacles Collection Ads Dynamic Ads Ads Manager AR Ads Ad Kit Local Ads Snap Ads API Snap Ads Blog Snap Ads Community Snap Ads Creative Tools Snap Ads Events Snap Ads Formats Snap Ads Guides Snap Ads Help Center Snap Ads Insights Snap Ads Manager Snap Ads Measurement Snap Ads Optimization Snap Ads Reporting Snap Ads Resources Snap Ads SDK Snap Ads Solutions Snap Ads Studio Snap Ads Support Snap Ads Targeting Snap Ads Training Snap Ads Webinars Snap Audience Match Snap Lens Snap Pixel Snap Ads FAQs
gptkbp:products	gptkb:Snap_Ads gptkb:Snap_Map gptkb:Snap_Originals gptkb:Snapchat gptkb:Bitmoji gptkb:Snap_Lens_Studio gptkb:Snap_Camera Spectacles
gptkbp:promotes	Digital Literacy
gptkbp:provides	Resources for Nonprofits Employee Volunteer Opportunities
gptkbp:provides_guidance_on	Intellectual property rights privacy policies user engagement reporting tools strict content moderation Privacy features Privacy policies User safety content policies user safety Content moderation Age restrictions enforced Anti-bullying policies Strict content policies Focus on user safety
gptkbp:provides_information_on	gptkb:Partnerships third-party advertisers
gptkbp:public_relations	gptkb:Drew_Houston gptkb:Katherine_M._Mc_Carthy gptkb:Sarah_M._Mc_Carthy gptkb:Rachel_Whetstone gptkb:Rachel_M._Whetstone Megan O' Connor Jennifer Stout Snap Inc. Communications Team
gptkbp:rating	Annual performance evaluations
gptkbp:recruitment	Target diverse candidates
gptkbp:regulatory_compliance	gptkb:Laura_M._Mc_Carthy gptkb:Rachel_Whetstone COPPA compliance FTC regulations
gptkbp:reports_to	Sustainability Efforts
gptkbp:revenue	gptkb:advertising Sponsored content 4.1 billion USD (2020) Advertising Revenue $4.1 billion (2020) In-App Purchases In-app purchases in-app purchases subscriptions $2.5 billion (2020) $4.1 billion (2022) $4.1 billion (2021) $4.6 billion (2021) 52% (2021) 46% (2021) 0.9 billion USD (2017) 1.2 billion USD (2018) 2.5 billion USD (2019) 4.6 billion USD (2021) 52% (2020) 45% (2023) 50% (2022) 62% (2021)
gptkbp:risk_management	gptkb:Crisis_management gptkb:Nick_Bell gptkb:Cybersecurity Intellectual property Liquidity risk Regulatory compliance Brand management Data privacy Financial performance Market competition Market risk Fraud risk User safety Investment risk Reputation management Credit risk Financial risk Political risk Operational risk Interest rate risk Operational resilience Foreign exchange risk Environmental risk Reputational risk Insurance risk Supply chain risk Cultural risk Strategic risk Compliance risk Health and safety risk Human resources risk Legal risk Technology risk
gptkbp:safety	Health and safety protocols
gptkbp:scholarships	For underrepresented groups
gptkbp:security	encryption two-factor authentication data anonymization GDPR compliant CCPA compliant
gptkbp:service	gptkb:Augmented_Reality gptkb:E-commerce gptkb:Snapchat_Lenses gptkb:Snapchat_Audience_Network gptkb:Snapchat_Discover_Shows gptkb:Snapchat_Dynamic_Ads gptkb:Snapchat_for_Web gptkb:Snapchat_AR_Ads gptkb:Snapchat_Augmented_Reality gptkb:Snapchat_Bitmoji_Kit gptkb:Snapchat_Camera_Kit gptkb:Snapchat_Developer_Platform gptkb:Snapchat_Brand_Profiles gptkb:Snapchat_Creative_Partners gptkb:Snapchat_Sponsored_Geofilters gptkb:Snapchat_Sponsored_Lenses gptkb:User_Experience gptkb:Snapchat_Discover gptkb:Snapchat_Spotlight gptkb:Business_Development gptkb:market_research gptkb:Snap_Ads gptkb:Snap_Map gptkb:Snap_Originals gptkb:stories gptkb:Spectacles_3 gptkb:Story_Ads gptkb:Snapchat_Memories gptkb:Audience_Network gptkb:Snapchat_Lens_Studio gptkb:Snapchat_Bitmoji gptkb:camera gptkb:strategy gptkb:advertising gptkb:Memories gptkb:Lens_Studio gptkb:Snapchat_Creator_Marketplace gptkb:Snapchat_for_Business gptkb:Content_Creation gptkb:Data_Analytics gptkb:Social_Media gptkb:advertising_campaigns gptkb:Snapchat_Ads_Manager gptkb:Snap_Camera gptkb:Snap_Games gptkb:Snap_Kit Community Building Digital Marketing Filters Social media Brand Strategy Lenses Mobile Applications Augmented reality Discover Influencer Marketing Live Streaming User Engagement social media Brand Awareness Brand Loyalty Customer Engagement Customer Insights User-generated content augmented reality Audience Targeting Brand Partnerships Commercials Content Distribution Content Monetization Content Strategy Creative Strategy Mobile Advertising Performance Marketing Sales Strategy Targeted Advertising content creation Photo Sharing Social Networking Audience Insights Creative Tools Stickers User Generated Content User Acquisition User Retention Advertising Solutions Messaging Stories Video Sharing Brand Storytelling Event Promotion Virtual Events Advertising Strategy Interactive Advertising Engagement Strategy Spectacles Social Commerce Video sharing Ad Manager Influencer Collaboration Multimedia Messaging multimedia messaging video sharing photo sharing story sharing Snapchat Stories Multimedia messaging Collection Ads Dynamic Ads Snapchat Ads AR filters Snapchat Camera Bitmoji integration Snapchat Chat Snapchat Filters Snapchat Video Calls Chat feature Sponsored Geofilters Sponsored Lenses Ads Manager Snapchat API AR Ads AR Shopping Snap Audience Match Snapchat Analytics Snapchat Insights Snapchat Ads API AR lenses Snap Map feature Snap Map integration Snapchat+ subscription Spectacles integration Spotlight feature stories feature Snapchat Collection Ads Snapchat Commercials Snapchat Creative Kit Snapchat Login Kit Snapchat Story Ads Snapchat Video Ads Snapchat Voice Calls Snapchat Ad Formats Snapchat Ads Manager App Snapchat Audience Insights Snapchat Creative Studio Snapchat Engagement Metrics Snapchat Marketing Partners Snapchat Trends discover platform Snap Map Stories Snapchat Business Manager
gptkbp:services	gptkb:Augmented_Reality gptkb:advertising gptkb:Social_Media Social media Messaging
gptkbp:snap_originals	original content series
gptkbp:social_media	gptkb:Snapchat gptkb:@evanspiegel @ Snapchat Snapchat is a multimedia messaging app. @bobbymurphy @reggiebrown @snap @snapchat
gptkbp:social_responsibility	gptkb:Snap_Originals gptkb:Snap_Foundation gptkb:Yes community engagement environmental sustainability Community engagement programs Active in promoting diversity
gptkbp:sponsorship	gptkb:Cultural_events Sports events Fashion shows Music festivals Esports tournaments
gptkbp:stock_exchange	gptkb:New_York_Stock_Exchange gptkb:NYSE gptkb:Yes
gptkbp:stock_symbol	gptkb:SNAP
gptkbp:strategic_goals	enhance user experience increase revenue
gptkbp:strategy	gptkb:Drew_Houston gptkb:Nick_Bell Ben Schwerin
gptkbp:student_enrollment	Career advancement opportunities Work-life balance initiatives Competitive salaries
gptkbp:subsidiaries	gptkb:Bitmoji Spectacles Snap Lab
gptkbp:subsidiary	gptkb:Snap_Inc._Studios gptkb:Snap_Inc._Ventures gptkb:Snap_Originals gptkb:Snap_Inc._International gptkb:Snapchat,_Inc. gptkb:Bitmoji,_Inc. gptkb:Zenly,_Inc. gptkb:Giphy,_Inc. gptkb:Snap_Lens_Studio gptkb:Snap_Games Snap Research
gptkbp:supports	gptkb:Youth_Programs Arts and Culture Disability Rights LGBTQ+ Rights Local Businesses Human Rights Advocacy Mental Health Organizations Global Citizenship.
gptkbp:sustainability	gptkb:Kurtis_Mc_Bride
gptkbp:sustainability_efforts	Reduce carbon footprint Incorporated into diversity strategy
gptkbp:sustainability_initiatives	Carbon neutrality by 2020 Recycling programs Renewable energy usage Waste reduction programs Community engagement programs Environmental education programs Green building certifications Carbon offset programs Water conservation efforts Sustainable transportation options Climate change advocacy Sustainable technology development Employee volunteer programs Diversity and inclusion efforts Sustainable supply chain practices Sustainability reporting Environmental impact reduction Sustainable community development Employee wellness programs Biodiversity conservation efforts Sustainable product design Sustainable investment practices Transparency in reporting Partnerships with environmental organizations Employee training on sustainability Sustainable marketing practices Sustainable packaging initiatives Sustainable sourcing policies Stakeholder engagement on sustainability Sustainable product lifecycle management Sustainable event practices Sustainable office practices Sustainable innovation strategies
gptkbp:target_audience	young adults teenagers Millennials Gen Z
gptkbp:target_market	gptkb:Generation_Z young adults teenagers Millennials Gen Z
gptkbp:technology	gptkb:Augmented_Reality gptkb:Computer_Vision gptkb:Artificial_Intelligence gptkb:cloud_computing gptkb:camera gptkb:machine_learning gptkb:mobile_applications image processing augmented reality computer vision data analytics Artificial Intelligence (AI) Augmented Reality (AR) video sharing
gptkbp:traded_on	gptkb:New_York_Stock_Exchange gptkb:NYSE
gptkbp:training	Mentorship Programs Professional Development Programs Diversity Training Awards and incentives
gptkbp:training_programs	Diversity training Leadership training Diversity and inclusion training Ethics training
gptkbp:type	gptkb:financial_technology gptkb:public_company Social media social media
gptkbp:user	data deletion privacy settings ad preferences
gptkbp:user_base	global reach over 500 million monthly active users Over 500 million monthly active users 500 million monthly active users (2021) Snapchat users 238 million daily active users (2021) 238 million daily active users (2020) 200 million daily active users (2021) over 500 million monthly active users (2021) 280 million daily active users (2021) 150 million monthly active users (2017) 200 million monthly active users (2018) 300 million monthly active users (2019) 400 million monthly active users (2020) 500 million (2021) 600 million (2022) 700 million (2023)
gptkbp:user_engagement	gptkb:Snap_Map gptkb:Snap_Originals gptkb:Spotlight high Discover Stories high engagement rates 30 minutes per day (average) Regular team-building activities High among diverse groups Increased by 30% (2021)
gptkbp:user_feedback	privacy concerns content moderation feature requests advertising relevance data usage transparency
gptkbp:vision	Augmented reality To reinvent the camera. camera company to reinvent the camera. to connect people through visual storytelling to empower creativity to redefine communication
gptkbp:website	snap.com
gptkbp:whistleblower_policy	Protection for reporting misconduct
gptkbp:work_from_home_policy	Flexible work arrangements
gptkbp:work_location	gptkb:Bangalore gptkb:London gptkb:Los_Angeles gptkb:New_York_City gptkb:Paris gptkb:Sydney gptkb:Toronto Remote Work Options Flexible Hours Casual Dress Code On-Site Amenities Open Office Layout
gptkbp:year	gptkb:2020 gptkb:2021 gptkb:2022 gptkb:2023
gptkbp:year_established	gptkb:2011 September 2011
gptkbp:bfsParent	gptkb:Augmented_Reality
gptkbp:bfsLayer	3