Pre-Suasion: A Revolutionary Way to Influence and Persuade

GPTKB entity

Statements (55)
Predicate Object
gptkbp:instance_of gptkb:book
gptkbp:bfsLayer 6
gptkbp:bfsParent gptkb:Nina_Cialdini
gptkb:Susan_Cialdini
gptkb:Robert_C._Cialdini
gptkbp:author gptkb:Robert_Cialdini
gptkbp:critical_reception positive
gptkbp:focuses_on pre-suasion techniques
gptkbp:influenced_by Robert Cialdini's previous work
gptkbp:influences persuasion theory
gptkbp:isbn 978-1501125338
gptkbp:key gptkb:charity
consistency
attention
authority
social proof
reciprocity
framing
scarcity
liking
priming
gptkbp:language English
gptkbp:page_count gptkb:368
gptkbp:published_year gptkb:2016
gptkbp:publisher gptkb:Simon_&_Schuster
gptkbp:related_to gptkb:Influence:_The_Psychology_of_Persuasion
gptkb:Economist
gptkb:Embassy
gptkb:battle
decision making
organizational behavior
team dynamics
customer behavior
social psychology
leadership skills
cognitive biases
relationship management
trust building
communication strategies
persuasion skills
emotional appeals
sales techniques
influence tactics
persuasive communication
influence strategies
gptkbp:subject gptkb:aircraft
gptkb:psychologist
marketing
gptkbp:target_audience gptkb:psychologist
business professionals
marketers
gptkbp:user_reviews gptkb:Publishers_Weekly
gptkb:The_Guardian
gptkb:The_New_York_Times
gptkb:Kirkus_Reviews