Statements (40)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:organization
|
| gptkbp:collaborates_with |
Publishers
Technology companies Advertisers |
| gptkbp:focus |
Digital advertising standards
|
| gptkbp:founded |
gptkb:2014
|
| gptkbp:has_members |
Publishers
Advertisers Media companies Agencies Ad tech companies Technology providers Data providers Measurement companies |
| gptkbp:headquarters |
gptkb:New_York_City
|
| https://www.w3.org/2000/01/rdf-schema#label |
IAB Tech Lab
|
| gptkbp:initiatives |
gptkb:Digital_Video
gptkb:advertising Privacy Ad Quality Supply Chain Transparency Data Transparency Content Taxonomy Open RTB |
| gptkbp:is_involved_in |
gptkb:Research_and_development
Education and training Industry standards development Ad tech innovation Advocacy for digital advertising |
| gptkbp:mission |
To improve the digital advertising ecosystem
|
| gptkbp:parent_organization |
gptkb:Interactive_Advertising_Bureau
|
| gptkbp:provides |
Technical specifications
Best practices for data usage Guidelines for ad formats Tools for measurement Tools for transparency |
| gptkbp:type |
gptkb:non-profit_organization
|
| gptkbp:website |
https://iabtechlab.com
|
| gptkbp:bfsParent |
gptkb:Aikido
|
| gptkbp:bfsLayer |
4
|