Interactive Advertising Bureau Technology Laboratory
GPTKB entity
Statements (21)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:organization
|
| gptkbp:abbreviation |
gptkb:IAB_Tech_Lab
|
| gptkbp:focus |
ad fraud prevention
interoperability of advertising technology transparency in digital advertising |
| gptkbp:founded |
2014
|
| gptkbp:headquartersLocation |
gptkb:New_York_City
|
| https://www.w3.org/2000/01/rdf-schema#label |
Interactive Advertising Bureau Technology Laboratory
|
| gptkbp:industry |
digital advertising
|
| gptkbp:notableFor |
gptkb:VAST
gptkb:Content_Taxonomy gptkb:OpenRTB gptkb:ads.txt Sellers.json app-ads.txt |
| gptkbp:parentOrganization |
gptkb:Interactive_Advertising_Bureau
|
| gptkbp:purpose |
develop technical standards for digital advertising
|
| gptkbp:type |
gptkb:nonprofit_organization
|
| gptkbp:website |
https://iabtechlab.com/
|
| gptkbp:bfsParent |
gptkb:IAB_Tech_Lab
|
| gptkbp:bfsLayer |
6
|