Statements (158)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:Data_Analytics
|
| gptkbp:acquired_by |
gptkb:Google
|
| gptkbp:acquisition |
acquired by Google
acquired by Google in 2005 |
| gptkbp:analyzes |
user behavior
campaign performance traffic sources user journeys |
| gptkbp:api |
for data access
|
| gptkbp:can_be_used_for |
marketing analysis
conversion tracking SEO analysis |
| gptkbp:can_be_used_to |
improve user experience
set marketing goals |
| gptkbp:can_create |
custom alerts
|
| gptkbp:dashboard |
for data visualization
|
| gptkbp:developed_by |
gptkb:Google
|
| gptkbp:has |
API access
community support premium version |
| gptkbp:has_feature |
API access
custom metrics data export options data import user permissions management custom reports intelligent alerts cohort analysis attribution modeling data sampling custom dimensions GDPR compliance tools privacy controls mobile app tracking data retention settings multi-channel funnels site speed tracking user flow analysis A/ B testing user ID tracking Google Tag Manager integration behavior flow reporting demographic reporting enhanced e-commerce tracking linking with Firebase linking with Google Ads App Campaigns linking with Google Ads Audience Targeting linking with Google Ads Conversion Tracking linking with Google Ads Display Network linking with Google Ads Keyword Planner linking with Google Ads Local Campaigns linking with Google Ads Performance Max Campaigns linking with Google Ads Remarketing linking with Google Ads Shopping Campaigns linking with Google Ads Smart Bidding linking with Google Ads Video Campaigns linking with Google Data Studio linking with Google Optimize linking with Google Search Console linking with You Tube Analytics |
| gptkbp:has_premium_version |
gptkb:Google_Analytics_360
|
| https://www.w3.org/2000/01/rdf-schema#label |
Google Analytics
|
| gptkbp:integrates_with |
gptkb:Google_Ads
CRM systems |
| gptkbp:is_accessible_by |
gptkb:mobile_app
web interface |
| gptkbp:is_available_for |
small to large enterprises
free and paid users |
| gptkbp:is_available_in |
multiple languages
|
| gptkbp:is_available_on |
gptkb:mobile_devices
web and mobile platforms |
| gptkbp:is_based_on |
gptkb:Universal_Analytics
|
| gptkbp:is_compatible_with |
gptkb:Word_Press
third-party tools various CMS platforms |
| gptkbp:is_integrated_with |
gptkb:Google_Tag_Manager
CRM systems |
| gptkbp:is_known_for |
user-friendly reporting tools
|
| gptkbp:is_linked_to |
gptkb:Google_Search_Console
|
| gptkbp:is_part_of |
gptkb:Google_Marketing_Platform
data-driven decision making digital marketing strategy data analytics ecosystem |
| gptkbp:is_popular_among |
digital marketers
|
| gptkbp:is_subject_to |
GDPR compliance
|
| gptkbp:is_supported_by |
gptkb:Google's_infrastructure
documentation and tutorials Google support team |
| gptkbp:is_used_by |
businesses
marketers |
| gptkbp:is_used_for |
lead generation
website optimization campaign tracking conversion tracking SEO analysis content performance analysis |
| gptkbp:is_used_to |
measure ROI
optimize marketing efforts |
| gptkbp:is_utilized_by |
marketers
e-commerce websites non-profits |
| gptkbp:is_utilized_for |
business intelligence
website performance analysis |
| gptkbp:latest_version |
gptkb:Google_Analytics_4
|
| gptkbp:measures |
ad performance
|
| gptkbp:offers |
customizable dashboards
data visualization tools user-friendly interface data export options custom reports data sampling goal tracking data retention settings data import features data retention controls user flow visualization |
| gptkbp:originated_in |
gptkb:Google_Analytics_4
|
| gptkbp:primary_function |
track and report website traffic
|
| gptkbp:provides |
data visualization tools
real-time data data-driven insights event tracking custom dashboards audience demographics traffic analysis tools user segmentation funnel analysis user engagement metrics audience insights user behavior insights data sampling custom dimensions goal tracking event tracking capabilities multi-channel funnels site speed analysis funnel visualization site speed metrics |
| gptkbp:release_date |
gptkb:2005
November 14, 2005 |
| gptkbp:requires |
Java Script code
|
| gptkbp:support |
GDPR compliance
|
| gptkbp:supports |
event tracking
cross-device tracking e-commerce tracking mobile app analytics A/ B testing |
| gptkbp:track |
gptkb:mobile_applications
website traffic user interactions social media traffic |
| gptkbp:uses |
gptkb:cookies
for basic use Java Script tracking code |
| gptkbp:bfsParent |
gptkb:radar_system
gptkb:Data gptkb:Web |
| gptkbp:bfsLayer |
3
|