Google Tag Manager

GPTKB entity

Statements (36)
Predicate Object
gptkbp:instanceOf tag management system
gptkbp:category gptkb:digital_marketing
web analytics
tag management
gptkbp:developedBy gptkb:Google
gptkbp:enables deployment of analytics tags
deployment of tracking codes
management of marketing tags
gptkbp:feature variables
version control
custom templates
debugging tools
event tracking
user permissions
asynchronous tag loading
data layer
trigger-based tag firing
https://www.w3.org/2000/01/rdf-schema#label Google Tag Manager
gptkbp:integratesWith gptkb:Google_Ads
gptkb:Google_Analytics
third-party marketing tools
gptkbp:license proprietary
gptkbp:platform gptkb:Android
gptkb:iOS
web
gptkbp:releaseYear 2012
gptkbp:supportsLanguage gptkb:French
gptkb:German
gptkb:Spanish
English
Japanese
gptkbp:website https://tagmanager.google.com/
gptkbp:bfsParent gptkb:Google_Ads
gptkb:GTM
gptkb:Zapier
gptkbp:bfsLayer 5