Universal Analytics

GPTKB entity

Properties (62)
Predicate Object
gptkbp:instanceOf Web Analytics Tool
gptkbp:allows Custom Dimensions
Custom Metrics
gptkbp:canBe User Engagement
E-commerce Transactions
Page Views
Social Interactions
User Sessions
Site Speed
Event Interactions
gptkbp:canEstablish gptkb:Google_Sheets
gptkbp:developedBy gptkb:Google
gptkbp:engineConfiguration Data Retention Settings
gptkbp:hasCollaboratedWith User Demographics
https://www.w3.org/2000/01/rdf-schema#label Universal Analytics
gptkbp:integratesWith gptkb:Google_Ads
gptkbp:isAccessibleBy Web Interface
gptkbp:isAvailableIn Multiple Languages
Mobile_Devices
gptkbp:isBasedOn JavaScript Tracking Code
gptkbp:isChallengedBy gptkb:Google_Analytics_4
gptkbp:isCompatibleWith Mobile Apps
Web Development Frameworks
Content_Management_Systems
gptkbp:isIntegratedWith CRM_Systems
Third-Party_Tools
gptkbp:isKnownFor Data Accuracy
gptkbp:isPartOf gptkb:Google_Marketing_Platform
gptkb:Google_Analytics_Suite
Google's_Analytics_Solutions
gptkbp:isSupportedBy Google_Support
gptkbp:isUsedBy Digital_Marketers
gptkbp:isUsedFor Market Research
A/B Testing
Conversion Rate Optimization
SEO Analysis
Website Performance Analysis
gptkbp:isUtilizedFor Content Creators
E-commerce Websites
gptkbp:mayHave User Behavior
Campaign Performance
Insights on User Behavior
Traffic Sources
User Reports
User Retention Rates
Custom Reports
gptkbp:offers Real-Time Reporting
Reporting API
gptkbp:provides Audience Segmentation
Event Tracking
User Tracking
User Flow Reports
Data_Visualization_Tools
Goal_Tracking
gptkbp:releaseDate 2012
gptkbp:successor gptkb:Google_Analytics_4
gptkbp:supports Attribution Modeling
Enhanced E-commerce Tracking
Cross-Device_Tracking
Data_Import
gptkbp:uses Cookies
Measurement Protocol