Statements (102)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
online advertising platform
|
| gptkbp:developedBy |
gptkb:Google
|
| gptkbp:formerName |
gptkb:Google_AdWords
|
| gptkbp:headquartersLocation |
gptkb:Mountain_View,_California,_USA
|
| https://www.w3.org/2000/01/rdf-schema#label |
Google Ads
|
| gptkbp:integratesWith |
gptkb:Google_Search
gptkb:YouTube gptkb:Google_Analytics gptkb:Google_Display_Network gptkb:Google_Marketing_Platform gptkb:Google_Merchant_Center gptkb:Google_Tag_Manager |
| gptkbp:launched |
October 23, 2000
|
| gptkbp:offers |
app advertising
display advertising search advertising shopping advertising video advertising |
| gptkbp:parentCompany |
gptkb:Alphabet_Inc.
|
| gptkbp:renamed |
July 24, 2018
|
| gptkbp:supports |
gptkb:custom_affinity_audiences
gptkb:customer_match gptkb:in-market_audiences fraud detection budget management A/B testing API access account linking ad customizers ad delivery methods ad delivery optimization ad disapprovals ad extensions ad groups ad policy enforcement ad preview tool ad quality score ad review process ad rotation ad scheduling affiliate location extensions app extensions app install ads auction insights audience targeting automated ad suggestions automated bidding billing and invoicing call tracking call-only ads callout extensions campaign experiments campaign management conversion optimization conversion tracking conversion value tracking cost-per-acquisition model cost-per-impression model custom intent audiences demographic targeting device targeting dynamic search ads hotel ads household income targeting image extensions keyword targeting labeling lead form extensions life events targeting local ads location extensions location targeting manager accounts (MCC) mobile ads multi-account management negative keywords offline conversion imports parental status targeting pay-per-click model performance max campaigns placement targeting policy appeals price extensions promotion extensions remarketing responsive ads search partners search terms report shared budgets shopping ads similar audiences site link extensions smart campaigns structured snippet extensions video ads |
| gptkbp:usedFor |
brand awareness
e-commerce sales lead generation online marketing |
| gptkbp:website |
https://ads.google.com/
|
| gptkbp:bfsParent |
gptkb:Google
|
| gptkbp:bfsLayer |
4
|