Statements (20)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
Marketing Concept
|
| gptkbp:characteristic |
Demographics
Behavioral Traits Geographics Psychographics |
| gptkbp:definedIn |
A specific group of consumers at which a company aims its products and services
|
| gptkbp:determines |
Market Research
|
| https://www.w3.org/2000/01/rdf-schema#label |
Target Market
|
| gptkbp:importantFor |
Resource Allocation
Customer Acquisition Effective Marketing |
| gptkbp:relatedTo |
Marketing Strategy
Market Segmentation Target Audience |
| gptkbp:usedIn |
Advertising
Product Development Sales Business Planning |
| gptkbp:bfsParent |
gptkb:Marketing_Planning
|
| gptkbp:bfsLayer |
6
|