Statements (20)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:Marketing_Concept
|
| gptkbp:characteristic |
Demographics
Behavioral Traits Geographics Psychographics |
| gptkbp:definedIn |
A specific group of consumers at which a company aims its products and services
|
| gptkbp:determines |
Market Research
|
| gptkbp:importantFor |
Resource Allocation
Customer Acquisition Effective Marketing |
| gptkbp:relatedTo |
gptkb:Marketing_Strategy
gptkb:Market_Segmentation Target Audience |
| gptkbp:usedIn |
gptkb:Advertising
Product Development Sales Business Planning |
| gptkbp:bfsParent |
gptkb:Marketing_Planning
|
| gptkbp:bfsLayer |
6
|
| https://www.w3.org/2000/01/rdf-schema#label |
Target Market
|