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gptkbp:instance_of
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gptkb:Author
gptkb:advertising
gptkb:Professor
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gptkbp:author
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Principles of Marketing
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gptkbp:born
|
May 27, 1931
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gptkbp:contributed_to
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Social Marketing
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gptkbp:contributes_to
|
Marketing Education
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gptkbp:has_collaborated_with
|
Global Brands
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gptkbp:has_developed
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Marketing Models
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gptkbp:has_experience_in
|
gptkb:market_research
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gptkbp:has_influenced
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Business Education
Marketing Practices
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gptkbp:has_performed_at
|
International Conferences
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gptkbp:has_publications
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Numerous articles in academic journals
Numerous Case Studies
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gptkbp:has_worked_with
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Various Fortune 500 companies
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gptkbp:has_written
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Digital Marketing
Marketing Insights from A to Z
Over 60 books
Marketing Management: Analysis, Planning, Implementation, and Control
Marketing 4.0: Moving from Traditional to Digital
Social Marketing: Changing Behaviors for Good
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|
https://www.w3.org/2000/01/rdf-schema#label
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Philip Kotler
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gptkbp:influenced
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Marketing Theory
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gptkbp:is_a
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gptkb:strategist
gptkb:Public_speaker
gptkb:Consulting_Services
gptkb:educators
gptkb:mentorship
gptkb:Pioneer
gptkb:researchers
Visionary
Thought Leader
Author of Textbooks
Influencer in Marketing
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|
gptkbp:is_active_in
|
Consulting
|
|
gptkbp:is_associated_with
|
Marketing 3.0
|
|
gptkbp:is_considered
|
gptkb:Father_of_Modern_Marketing
|
|
gptkbp:is_involved_in
|
Nonprofit Organizations
|
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gptkbp:is_known_for
|
Customer Relationship Management
Brand Management
Integrated Marketing Communications
Consumer Behavior Studies
Strategic Marketing
Global Marketing Strategies
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gptkbp:is_recognized_by
|
Marketing Professionals
|
|
gptkbp:is_recognized_for
|
Innovative Marketing Strategies
|
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gptkbp:is_taught_in
|
gptkb:Northwestern_University
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|
gptkbp:known_for
|
Marketing Management
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gptkbp:nationality
|
gptkb:American
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gptkbp:won_award
|
gptkb:American_Marketing_Association's_Marketing_Educator_of_the_Year
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gptkbp:wrote
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gptkb:Kotler_on_Marketing
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gptkbp:bfsParent
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gptkb:WWE_Hall_of_Fame
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|
gptkbp:bfsLayer
|
4
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