Statements (59)
Predicate | Object |
---|---|
gptkbp:instance_of |
gptkb:scoring_system
|
gptkbp:affects |
content creation
program scheduling |
gptkbp:analyzes |
advertising effectiveness
viewer behavior |
gptkbp:based_on |
sample households
|
gptkbp:competes_with |
other ratings systems
|
gptkbp:established_in |
1923
|
https://www.w3.org/2000/01/rdf-schema#label |
Nielsen TV Ratings
|
gptkbp:includes |
live viewing data
time-shifted viewing data |
gptkbp:influences |
advertising rates
|
gptkbp:is_a |
benchmark for success
reference for researchers source of industry insights tool for market research key metric in television industry reference for academics reference for advertisers reference for analysts reference for consumers reference for content creators reference for critics reference for journalists reference for media buyers reference for producers reference for sponsors reference for stakeholders standard in audience measurement |
gptkbp:is_affected_by |
cable subscriptions
streaming trends |
gptkbp:is_criticized_for |
sample size limitations
demographic representation |
gptkbp:is_essential_for |
network profitability
|
gptkbp:is_linked_to |
advertising revenue
viewer engagement broadcast network performance cable network performance |
gptkbp:is_used_for |
gptkb:television_series
gptkb:comedy gptkb:sports_programs reality TV shows political advertising |
gptkbp:measures |
viewership
|
gptkbp:provides |
demographic breakdowns
audience data ratings for streaming services |
gptkbp:published_by |
gptkb:Nielsen_Company
|
gptkbp:reported_by |
weekly ratings reports
annual ratings reports monthly ratings reports |
gptkbp:track |
TV show popularity
|
gptkbp:used_by |
advertisers
networks |
gptkbp:utilizes |
set-top boxes
people meters |
gptkbp:bfsParent |
gptkb:Nielsen
gptkb:Nielsen_Media_Research |
gptkbp:bfsLayer |
5
|