Nielsen Digital Content Ratings
GPTKB entity
Statements (55)
Predicate | Object |
---|---|
gptkbp:instance_of |
gptkb:tools
|
gptkbp:analyzes |
consumer behavior
|
gptkbp:competes_with |
gptkb:Conviva
gptkb:Adobe_Analytics gptkb:Comscore |
https://www.w3.org/2000/01/rdf-schema#label |
Nielsen Digital Content Ratings
|
gptkbp:includes |
social media platforms
streaming services |
gptkbp:is_available_in |
gptkb:Australia
gptkb:Brazil gptkb:Canada gptkb:France gptkb:Germany gptkb:India gptkb:Japan gptkb:United_Kingdom gptkb:United_States |
gptkbp:is_based_on |
user engagement data
social media interactions viewing data streaming metrics |
gptkbp:is_critical_for |
campaign optimization
audience targeting content monetization strategies advertising ROI analysis |
gptkbp:is_integrated_with |
gptkb:Nielsen_TV_Ratings
Nielsen Audio Ratings Nielsen Social Ratings |
gptkbp:is_part_of |
Nielsen's analytics solutions
Nielsen's suite of measurement tools |
gptkbp:is_recognized_by |
advertising agencies
industry professionals content distributors media analysts |
gptkbp:is_used_by |
advertisers
content creators media companies |
gptkbp:is_used_for |
gptkb:market_research
programming decisions content strategy development advertising planning |
gptkbp:launched |
gptkb:2016
|
gptkbp:measures |
viewership across platforms
|
gptkbp:offers |
real-time data
|
gptkbp:owned_by |
gptkb:Nielsen_Holdings
|
gptkbp:provides |
cross-platform measurement
insights for advertisers demographic insights audience measurement for digital content |
gptkbp:supports |
advertising effectiveness studies
|
gptkbp:track |
engagement metrics
|
gptkbp:utilizes |
big data analytics
panel data |
gptkbp:bfsParent |
gptkb:Nielsen_Data_Services
|
gptkbp:bfsLayer |
6
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