Statements (61)
Predicate | Object |
---|---|
gptkbp:instance_of |
gptkb:hospital
|
gptkbp:bfsLayer |
6
|
gptkbp:bfsParent |
gptkb:Arbitron
|
gptkbp:can_provide |
content analysis
|
gptkbp:collection |
listening habits
|
gptkbp:deployment |
urban areas
|
gptkbp:developed_by |
gptkb:Nielsen
|
gptkbp:enhances |
advertising effectiveness
listener experience |
gptkbp:functionality |
understand audience preferences
|
https://www.w3.org/2000/01/rdf-schema#label |
Portable People Meter
|
gptkbp:introduced |
gptkb:2005
|
gptkbp:is_a_solution_for |
audience measurement challenges
|
gptkbp:is_a_tool_for |
gptkb:physicist
strategic planning media planning media evaluation |
gptkbp:is_analyzed_in |
listener demographics
content effectiveness program popularity |
gptkbp:is_compared_to |
traditional surveys
|
gptkbp:is_designed_for |
consumer use
|
gptkbp:is_designed_to |
user-friendly
track listening behavior |
gptkbp:is_equipped_with |
memory storage
|
gptkbp:is_involved_in |
listener retention studies
|
gptkbp:is_known_for |
its portability
|
gptkbp:is_often_compared_to |
diary methods
|
gptkbp:is_often_used_in |
focus groups
television ratings other measurement tools |
gptkbp:is_part_of |
gptkb:Nielsen_Audio
data-driven decision making audience analytics Nielsen's audience measurement system Nielsen's data collection methods Nielsen's technology suite |
gptkbp:is_subject_to |
data privacy regulations
|
gptkbp:is_supported_by |
advertising research.
|
gptkbp:is_used_by |
advertisers
|
gptkbp:is_used_for |
measuring radio audience
analyze demographic data |
gptkbp:is_used_in |
gptkb:film_production_company
|
gptkbp:is_utilized_in |
broadcasting industry
media companies |
gptkbp:key |
Nielsen's ratings system
|
gptkbp:measures |
exposure to audio content
|
gptkbp:operated_by |
gptkb:theorem
|
gptkbp:products |
gptkb:Nielsen_Holdings
|
gptkbp:provides |
real-time audience measurement
|
gptkbp:provides_information_on |
audience engagement
content creation strategies |
gptkbp:requires |
participant consent
|
gptkbp:technique |
audience segmentation
|
gptkbp:technology |
tracks audio exposure
|
gptkbp:track |
multiple audio sources
|
gptkbp:type_of |
portable device
|
gptkbp:uses |
audio recognition technology
|
gptkbp:was_a_factor_in |
advertising strategy
|
gptkbp:weight |
gptkb:theorem
|
gptkbp:worn_by |
participants
|