Statements (22)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:professional_association
|
| gptkbp:abbreviation |
gptkb:IAB
|
| gptkbp:focus |
digital advertising
|
| gptkbp:founded |
1996
|
| gptkbp:headquarters_location |
gptkb:New_York_City
|
| https://www.w3.org/2000/01/rdf-schema#label |
Internet Advertising Bureau
|
| gptkbp:membership |
media companies
technology firms advertising agencies |
| gptkbp:notableFor |
gptkb:OpenRTB
Ad Impression Measurement Guidelines VAST (Video Ad Serving Template) |
| gptkbp:purpose |
conduct research
develop industry standards provide legal support for the online advertising industry |
| gptkbp:regionServed |
global
|
| gptkbp:relatedOrganization |
gptkb:IAB_Europe
gptkb:IAB_UK |
| gptkbp:subsidiary |
gptkb:IAB_Tech_Lab
|
| gptkbp:website |
https://www.iab.com/
|
| gptkbp:bfsParent |
gptkb:Samantha_Skey
|
| gptkbp:bfsLayer |
7
|