Properties (63)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
Advertising platform
|
| gptkbp:allows |
audience targeting
remarketing campaigns |
| gptkbp:developedBy |
gptkb:Google
|
| gptkbp:enables |
performance tracking
cross-channel_advertising |
| gptkbp:facilitates |
real-time bidding
|
| gptkbp:features |
inventory management
|
| https://www.w3.org/2000/01/rdf-schema#label |
Display & Video 360
|
| gptkbp:includes |
reporting and analytics
|
| gptkbp:integratesWith |
gptkb:Google_Marketing_Platform
|
| gptkbp:isAvailableIn |
multiple languages
desktop and mobile devices small and large businesses web_platform |
| gptkbp:isCompatibleWith |
third-party data providers
CRM_systems |
| gptkbp:isIntegratedWith |
gptkb:Google_Analytics
gptkb:Google_Data_Studio Google Tag Manager |
| gptkbp:isPartOf |
digital marketing strategy
digital advertising landscape programmatic advertising ecosystem Google_Ads_ecosystem |
| gptkbp:isUsedBy |
non-profit organizations
advertisers e-commerce businesses media agencies |
| gptkbp:isUsedFor |
brand awareness campaigns
lead generation campaigns event promotion campaigns |
| gptkbp:offers |
customer support services
customizable dashboards real-time analytics training resources user-friendly interface collaboration features creative management features creative optimization tools dynamic creative optimization API_access |
| gptkbp:provides |
campaign management tools
data-driven insights budget management tools audience insights viewability measurement campaign optimization tools ad performance metrics creative testing tools ad inventory access ad serving capabilities |
| gptkbp:supports |
data visualization
mobile advertising social media advertising email marketing campaigns cross-device tracking video advertising geotargeting search advertising native advertising programmatic buying influencer marketing campaigns |
| gptkbp:usedFor |
digital advertising
|