Properties (64)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
Person
|
| gptkbp:almaMater |
gptkb:University_of_Wisconsin–Madison
|
| gptkbp:associatedWith |
gptkb:Nielsen_Company
|
| gptkbp:awards |
gptkb:Advertising_Hall_of_Fame
|
| gptkbp:birthDate |
1897-04-05
|
| gptkbp:burialPlace |
gptkb:Cypress_Lawn_Memorial_Park
|
| gptkbp:children |
Arthur_C._Nielsen_Jr.
|
| gptkbp:contribution |
Data analytics
Nielsen_ratings |
| gptkbp:deathDate |
1980-01-01
|
| gptkbp:diedIn |
gptkb:San_Francisco,_California
|
| gptkbp:education |
gptkb:University_of_Wisconsin–Madison
|
| gptkbp:field |
Marketing
|
| gptkbp:founded |
gptkb:Nielsen_Company
gptkb:Nielsen_Media_Research |
| gptkbp:founder |
gptkb:Nielsen_Company
|
| https://www.w3.org/2000/01/rdf-schema#label |
Arthur C. Nielsen Sr.
|
| gptkbp:inception |
1923
|
| gptkbp:influenced |
Statistical analysis
Survey research Advertising industry Business strategy Product development Qualitative research Quantitative research Statistical methods Brand management Market intelligence Audience analysis Consumer trends Customer relationship management Market segmentation Market research industry Competitive analysis Business analytics Data collection methods Television ratings Consumer insights Retail analytics Market forecasting Advertising effectiveness research Consumer behavior analysis Market research methodologies Social media analytics Media planning E-commerce research Brand loyalty research Consumer satisfaction research Marketing research industry Media consumption research Sales_strategies Digital_marketing_research |
| gptkbp:influencedBy |
gptkb:John_Dewey
|
| gptkbp:knownFor |
Market research
Audience measurement |
| gptkbp:legacy |
gptkb:Nielsen_ratings_system
|
| gptkbp:nationality |
American
Czech_descent |
| gptkbp:notableWork |
gptkb:The_Nielsen_Company
|
| gptkbp:occupation |
Businessman
Statistician |
| gptkbp:previousName |
Arthur_Nielsen
|
| gptkbp:residence |
gptkb:Chicago,_Illinois
|
| gptkbp:spouse |
Evelyn_Nielsen
|