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gptkbp:instanceOf
|
Advertising
|
|
gptkbp:artisticDirector
|
gptkb:Lee_Clow
|
|
gptkbp:awards
|
gptkb:Emmy_Award
gptkb:Grand_Effie_Award
|
|
gptkbp:country
|
gptkb:United_States
|
|
gptkbp:creativeAgency
|
TBWA\\Chiat\\Day
|
|
gptkbp:features
|
famous personalities
|
|
gptkbp:firstReleased
|
1997
|
|
https://www.w3.org/2000/01/rdf-schema#label
|
Apple Think Different
|
|
gptkbp:influenced
|
Apple brand identity
|
|
gptkbp:language
|
English
|
|
gptkbp:launched
|
gptkb:Apple_Inc.
|
|
gptkbp:legacy
|
helped revive Apple in late 1990s
|
|
gptkbp:mediaType
|
television commercials
billboards
print advertisements
|
|
gptkbp:notablePerson
|
gptkb:Albert_Einstein
gptkb:Alfred_Hitchcock
gptkb:Billie_Holiday
gptkb:Bob_Dylan
gptkb:César_Chávez
gptkb:Frank_Lloyd_Wright
gptkb:Gandhi
gptkb:Jane_Goodall
gptkb:Joan_Baez
gptkb:John_Lennon
gptkb:Mahatma_Gandhi
gptkb:Martin_Luther_King_Jr.
gptkb:Miles_Davis
gptkb:Pablo_Picasso
gptkb:Richard_Branson
gptkb:Ted_Turner
gptkb:Thomas_Edison
gptkb:Jerry_Seinfeld
gptkb:Jim_Henson
gptkb:Martha_Graham
gptkb:Amelia_Earhart
gptkb:Luciano_Pavarotti
gptkb:R._Buckminster_Fuller
Maria Callas
|
|
gptkbp:purpose
|
rebrand Apple Inc. after Steve Jobs' return
|
|
gptkbp:relatedTo
|
gptkb:Apple_Inc.
gptkb:Steve_Jobs
|
|
gptkbp:slogan
|
gptkb:Think_Different
Here's to the crazy ones. The misfits. The rebels. The troublemakers.
|
|
gptkbp:voiceOver
|
gptkb:Richard_Dreyfuss
gptkb:Steve_Jobs
|
|
gptkbp:bfsParent
|
gptkb:TBWA
|
|
gptkbp:bfsLayer
|
4
|