Yahoo! Search Marketing

GPTKB entity

Statements (57)
Predicate Object
gptkbp:instance_of gptkb:Job_Search_Engine
gptkbp:bfsLayer 4
gptkbp:bfsParent gptkb:Yahoo!
gptkb:Yahoo
gptkb:Yahoo!_network
gptkbp:acquired gptkb:Verizon_Communications
gptkbp:advertising gptkb:Customer_support_services
gptkb:document
Webinars
API access
Community forums
Display ads
Video ads
Text ads
Training resources
Reporting tools
Campaign management tools
Ad extensions
Ad performance optimization tools
Dynamic ads
Performance tracking tools
Analytics integration
Remarketing tools
Budget management tools
Keyword research tools
Local ads
Ad creation tools
Social media advertising tools
Ad scheduling tools
Audience targeting tools
Conversion tracking tools
Display network access
Geotargeting tools
Mobile advertising tools
Search network access
Video advertising tools
gptkbp:competitors gptkb:Google_Ads
gptkb:Bing_Ads
gptkbp:discontinued gptkb:2019
gptkbp:founded gptkb:Yahoo!_Inc.
gptkbp:headquarters gptkb:Sunnyvale,_California
https://www.w3.org/2000/01/rdf-schema#label Yahoo! Search Marketing
gptkbp:launch_date gptkb:2001
gptkbp:market Declined after 2005
gptkbp:parent_company gptkb:Yahoo!_Inc.
gptkbp:partnership gptkb:AOL
gptkb:Microsoft
gptkbp:revenue Advertising revenue
gptkbp:services Pay-per-click advertising
gptkbp:target_audience Businesses
gptkbp:technology Keyword targeting
Bid management
Ad placement algorithms
gptkbp:type gptkb:film_production_company
gptkbp:user_base Large enterprises
Small to medium-sized businesses
gptkbp:website searchmarketing.yahoo.com