The Nielson Consortium

GPTKB entity

Statements (59)
Predicate Object
gptkbp:instance_of gptkb:military_unit
gptkbp:bfsLayer 5
gptkbp:bfsParent gptkb:Rick_Nielson
gptkbp:addressed emerging media trends
gptkbp:aims_to improve audience measurement
gptkbp:analysis gptkb:television_channel
gptkbp:analyzes viewing habits
gptkbp:collaborated_with academic institutions
gptkbp:collaborates_with various media companies
gptkbp:conducts surveys
gptkbp:constructed_in data partnerships
gptkbp:data_usage various sources
gptkbp:develops measurement tools
proprietary algorithms
gptkbp:engages_in data collection
thought leadership
gptkbp:established partnerships
gptkbp:facilitates data sharing
gptkbp:focuses_on gptkb:film_production_company
data-driven decisions
cross-platform measurement
gptkbp:founded gptkb:2015
gptkbp:has_impact_on advertising strategies
gptkbp:has_member gptkb:Nielsen_Holdings
gptkbp:has_part gptkb:Nielsen_Media_Research
gptkbp:headquartered_in gptkb:Borough
https://www.w3.org/2000/01/rdf-schema#label The Nielson Consortium
gptkbp:is_active_in global markets
gptkbp:is_aleader_in audience measurement
gptkbp:is_engaged_in stakeholders
analytics research
gptkbp:is_enhanced_by advertising ROI
gptkbp:is_influential_in media industry
gptkbp:is_involved_in data privacy issues
digital analytics
gptkbp:is_known_for Nielsen ratings
gptkbp:is_part_of gptkb:Nielsen_Company
gptkbp:is_recognized_by industry professionals
gptkbp:is_recognized_for accuracy in measurement
gptkbp:is_supported_by technology providers
gptkbp:is_utilized_in marketers
gptkbp:offers customized solutions
consumer insights
gptkbp:offers_courses_in data analysis
gptkbp:operates_in media measurement
gptkbp:participated_in industry research
gptkbp:participates_in conferences
gptkbp:promotes transparency in data
gptkbp:provides data analytics
real-time analytics
gptkbp:provides_access_to large datasets
gptkbp:provides_information_on consumer behavior
content creators
gptkbp:reports_to viewership trends
gptkbp:services advertisers
gptkbp:supports advertising effectiveness
advertising innovation
gptkbp:utilizes gptkb:software_framework
big data