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T-Mobile Un-carrier movement
URI:
https://gptkb.org/entity/T-Mobile_Un-carrier_movement
GPTKB entity
Statements (25)
Predicate
Object
gptkbp:instanceOf
Advertising
gptkbp:CEO
gptkb:John_Legere
gptkbp:focus
device upgrade flexibility
eliminating customer pain points
international roaming benefits
offering unlimited data
removing contracts
simplifying pricing
https://www.w3.org/2000/01/rdf-schema#label
T-Mobile Un-carrier movement
gptkbp:impact
increased T-Mobile subscriber growth
influenced US wireless industry practices
gptkbp:launchDate
2013
gptkbp:launched
gptkb:T-Mobile_US
gptkbp:notableProject
gptkb:Un-carrier_4.0:_Contract_buyout_for_switching_customers
gptkb:Un-carrier_5.0:_Test_Drive_free_iPhone_trial
gptkb:Un-carrier_1.0:_No_annual_service_contracts
gptkb:Un-carrier_2.0:_JUMP!_device_upgrade_program
gptkb:Un-carrier_3.0:_Simple_Global_international_roaming
gptkb:Un-carrier_6.0:_Music_Freedom
gptkb:Un-carrier_7.0:_Wi-Fi_Unleashed
gptkb:Un-carrier_8.0:_Data_Stash
gptkbp:purpose
differentiate T-Mobile from other US wireless carriers
gptkbp:slogan
gptkb:The_Un-carrier
gptkbp:bfsParent
gptkb:Un-carrier_1.0:_No_annual_service_contracts
gptkbp:bfsLayer
7