Statements (22)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
Marketing campaign
|
| gptkbp:associatedWith |
gptkb:John_Legere
|
| gptkbp:firstReleased |
2013
|
| gptkbp:focus |
Customer-friendly wireless policies
|
| https://www.w3.org/2000/01/rdf-schema#label |
The Un-carrier
|
| gptkbp:impact |
Influenced wireless industry practices
|
| gptkbp:market |
gptkb:United_States
|
| gptkbp:notableProject |
gptkb:Binge_On
gptkb:Data_Stash gptkb:Netflix_On_Us gptkb:T-Mobile_Tuesdays No overage fees Free in-flight texting International roaming at no extra cost No annual service contracts Simple Choice plans Upgrade programs (JUMP!) |
| gptkbp:purpose |
Differentiate T-Mobile from competitors
|
| gptkbp:slogan |
gptkb:Un-carrier_Moves
|
| gptkbp:usedBy |
gptkb:T-Mobile_US
|
| gptkbp:bfsParent |
gptkb:Un-carrier
|
| gptkbp:bfsLayer |
6
|