|
gptkbp:instanceOf
|
gptkb:person
|
|
gptkbp:awardReceived
|
gptkb:AMA_Irwin-McGraw-Hill_Distinguished_Marketing_Educator_Award
Fellow of the Association for Consumer Research
|
|
gptkbp:employer
|
gptkb:Boston_University
|
|
gptkbp:fieldOfWork
|
marketing
brand management
consumer behavior
|
|
gptkbp:gender
|
female
|
|
gptkbp:hasBSFrom
|
gptkb:University_of_Massachusetts_Amherst
|
|
gptkbp:hasMBAFrom
|
gptkb:Pennsylvania_State_University
|
|
gptkbp:hasPhD
|
gptkb:University_of_Florida
|
|
gptkbp:hasWorkedWith
|
gptkb:Boston_University_Questrom_School_of_Business
|
|
https://www.w3.org/2000/01/rdf-schema#label
|
Susan Fournier
|
|
gptkbp:knownFor
|
brand relationships research
consumer-brand relationships
|
|
gptkbp:nationality
|
gptkb:American
|
|
gptkbp:notableWork
|
gptkb:Building_Brand_Community_on_the_Harley-Davidson_Posse_Ride
gptkb:Consumers_and_Their_Brands:_Developing_Relationship_Theory_in_Consumer_Research
|
|
gptkbp:occupation
|
gptkb:academic
marketing professor
|
|
gptkbp:position
|
gptkb:professor
Dean
|
|
gptkbp:publishedIn
|
gptkb:Harvard_Business_Review
gptkb:Journal_of_Consumer_Research
gptkb:Journal_of_Marketing
|
|
gptkbp:bfsParent
|
gptkb:Questrom_School_of_Business
|
|
gptkbp:bfsLayer
|
5
|