Statements (62)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:Company
|
| gptkbp:acquired_by |
gptkb:Nielsen_Holdings
|
| gptkbp:analytics |
e-commerce
|
| gptkbp:analyzes |
consumer behavior
|
| gptkbp:collaborates_with |
advertising agencies
|
| gptkbp:divisions |
retail measurement
|
| gptkbp:employs |
thousands of people
|
| gptkbp:founded_in |
1923
|
| gptkbp:global_presence |
over 100 countries
|
| gptkbp:has_a_focus_on |
data-driven decision making
real-time data analysis consumer engagement cross-platform measurement audience measurement |
| gptkbp:has_a_reputation_for |
thought leadership
|
| gptkbp:has_developed |
proprietary measurement tools
|
| gptkbp:has_headquarters_in |
gptkb:New_York_City
|
| gptkbp:has_history |
innovation in measurement
|
| gptkbp:has_partnerships_with |
various media outlets
|
| gptkbp:headquartered_in |
gptkb:New_York
|
| https://www.w3.org/2000/01/rdf-schema#label |
Nielsen Solutions
|
| gptkbp:is_a_solution_for |
audience segmentation
advertising optimization brand health tracking content measurement |
| gptkbp:is_a_tool_for |
gptkb:market_research
campaign measurement |
| gptkbp:is_committed_to |
data privacy
|
| gptkbp:is_involved_in |
brand strategy
digital transformation data science social media analytics data visualization. |
| gptkbp:is_known_for |
Nielsen ratings
its client-centric approach its comprehensive reporting capabilities its comprehensive data sets |
| gptkbp:is_part_of |
the marketing ecosystem
|
| gptkbp:is_recognized_for |
data accuracy
its global reach |
| gptkbp:key_player |
the analytics industry
|
| gptkbp:leadership |
audience analytics
|
| gptkbp:offers |
consumer insights
|
| gptkbp:offers_courses_in |
data interpretation
|
| gptkbp:operates_in |
media measurement
|
| gptkbp:partnership |
brands
|
| gptkbp:provides |
data analytics
|
| gptkbp:provides_information_on |
market trends
advertising effectiveness consumer preferences |
| gptkbp:reports_to |
viewership trends
|
| gptkbp:serves |
retailers
advertisers media companies |
| gptkbp:services_provided |
gptkb:digital_media
gptkb:radio_station gptkb:television |
| gptkbp:subsidiary |
gptkb:Nielsen_Holdings_plc
|
| gptkbp:support |
media strategy
|
| gptkbp:uses_technology |
data collection
|
| gptkbp:bfsParent |
gptkb:The_Nielsen_Company
|
| gptkbp:bfsLayer |
6
|