Statements (18)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
media monitoring service
|
| gptkbp:countryOfOperation |
gptkb:United_States
|
| gptkbp:focusesOn |
advertising tracking
|
| https://www.w3.org/2000/01/rdf-schema#label |
Nielsen Monitor-Plus
|
| gptkbp:operatedBy |
gptkb:Nielsen_Company
|
| gptkbp:parentCompany |
gptkb:Nielsen_Holdings
|
| gptkbp:provides |
market research
competitive analysis media planning |
| gptkbp:tracks |
creative execution
advertising occurrence advertising spending media placement |
| gptkbp:usedBy |
gptkb:publisher
advertisers media agencies |
| gptkbp:bfsParent |
gptkb:Nielsen_Ad_Intel
|
| gptkbp:bfsLayer |
6
|