Properties (47)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
Advertising
|
| gptkbp:competesWith |
gptkb:Google_Ads
Twitter Ads LinkedIn Ads |
| gptkbp:has |
Ad auction system
Ad formats like carousel Ad formats like collection Ad formats like slideshow Ad formats like video Ad relevance score Ad_policies |
| gptkbp:has_a_focus_on |
User experience
Return on investment (ROI) Ad effectiveness |
| https://www.w3.org/2000/01/rdf-schema#label |
Meta Advertising
|
| gptkbp:includes |
gptkb:Audience_Network
Facebook Ads Instagram Ads Messenger Ads |
| gptkbp:is_available_in |
Mobile devices
Desktop computers |
| gptkbp:is_integrated_with |
gptkb:Instagram_for_Business
gptkb:Facebook_Business_Suite |
| gptkbp:is_known_for |
Extensive reach
High engagement rates Diverse ad formats |
| gptkbp:is_part_of |
Meta ecosystem
|
| gptkbp:is_used_in |
Businesses
Marketers Advertisers |
| gptkbp:offers |
Ad formats
Analytics tools Targeting options Custom audiences Lookalike audiences Retargeting options |
| gptkbp:owner |
gptkb:Meta_Platforms,_Inc.
|
| gptkbp:provides |
Budget control
Performance tracking Creative tools |
| gptkbp:supports |
E-commerce
Brand awareness Small businesses Lead generation |
| gptkbp:utilizes |
Machine learning
User data Behavioral targeting |