Facebook Ads

GPTKB entity

Statements (58)
Predicate Object
gptkbp:instanceOf online advertising platform
gptkbp:competitor gptkb:Google_Ads
gptkb:TikTok_Ads
gptkb:LinkedIn_Ads
gptkb:Twitter_Ads
gptkbp:developedBy gptkb:Meta_Platforms
gptkbp:features data sharing
ad transparency
user data tracking
https://www.w3.org/2000/01/rdf-schema#label Facebook Ads
gptkbp:launched 2007
gptkbp:managedThrough gptkb:Meta_Ads_Manager
gptkb:Meta_Business_Suite
gptkbp:parentCompany gptkb:Meta_Platforms
gptkbp:platform gptkb:Facebook
gptkb:Instagram
gptkb:Audience_Network
Messenger
gptkbp:priceRange cost per click
cost per action
cost per mille
gptkbp:regulates gptkb:CCPA
gptkb:GDPR
gptkbp:supports A/B testing
ad scheduling
conversion tracking
reporting and analytics
app events
automated rules
campaign budget optimization
offline conversions
pixel tracking
gptkbp:supportsFormat video ads
carousel ads
collection ads
dynamic ads
image ads
instant experience ads
lead ads
messenger ads
slideshow ads
stories ads
gptkbp:targetAudience census
place
behaviors
interests
custom audiences
lookalike audiences
retargeting
gptkbp:usedFor gptkb:digital_marketing
brand awareness
e-commerce sales
lead generation
app promotion
targeted advertising
gptkbp:website https://www.facebook.com/business/ads
gptkbp:bfsParent gptkb:Facebook
gptkbp:bfsLayer 4