Statements (18)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
Advertising
|
| gptkbp:actorPortrayingMayhem |
gptkb:Dean_Winters
|
| gptkbp:awards |
gptkb:Effie_Award
|
| gptkbp:countryOfOrigin |
gptkb:United_States
|
| gptkbp:createdBy |
gptkb:Allstate
|
| gptkbp:featuresCharacter |
gptkb:Mayhem
|
| gptkbp:firstReleased |
2010
|
| https://www.w3.org/2000/01/rdf-schema#label |
Mayhem advertising campaign
|
| gptkbp:mediaType |
television commercials
online videos print ads |
| gptkbp:notableFor |
humorous depiction of insurance risks
|
| gptkbp:purpose |
promote Allstate insurance
|
| gptkbp:relatedTo |
gptkb:Allstate_Good_Hands_campaign
|
| gptkbp:slogan |
Mayhem is everywhere
|
| gptkbp:targetAudience |
insurance customers
|
| gptkbp:bfsParent |
gptkb:Allstate
|
| gptkbp:bfsLayer |
5
|