MasterCard "Priceless"

GPTKB entity

Statements (18)
Predicate Object
gptkbp:instanceOf Advertising
gptkbp:awarded gptkb:Effie_Award
gptkbp:createdBy gptkb:McCann_Erickson
gptkbp:firstReleased 1997
https://www.w3.org/2000/01/rdf-schema#label MasterCard "Priceless"
gptkbp:influenced subsequent MasterCard campaigns
gptkbp:language English
multiple languages
gptkbp:launched gptkb:MasterCard
gptkbp:mediaType gptkb:print
gptkb:television
digital
gptkbp:notableFor phrase
emotional storytelling
gptkbp:slogan There are some things money can't buy. For everything else, there's MasterCard.
gptkbp:targetMarket global
gptkbp:bfsParent gptkb:McCann_(advertising_agency)
gptkbp:bfsLayer 5