Marlboro advertising campaign
GPTKB entity
Statements (24)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
Advertising
|
| gptkbp:awarded |
Top Advertising Campaign of the 20th Century (Advertising Age)
|
| gptkbp:bannedIn |
gptkb:European_Union
gptkb:United_States_(TV,_1971) |
| gptkbp:brand |
gptkb:Marlboro
|
| gptkbp:countryOfOrigin |
gptkb:United_States
|
| gptkbp:effect |
increased Marlboro sales
popularized filtered cigarettes |
| https://www.w3.org/2000/01/rdf-schema#label |
Marlboro advertising campaign
|
| gptkbp:iconicImage |
cowboy
|
| gptkbp:influencedBy |
Western films
|
| gptkbp:launched |
gptkb:Philip_Morris_USA
|
| gptkbp:mediaType |
gptkb:print
gptkb:television billboards |
| gptkbp:notableCharacter |
gptkb:Marlboro_Man
|
| gptkbp:notablePerson |
gptkb:Leonard_McCombe
gptkb:Clarence_Hailey_Long |
| gptkbp:slogan |
Come to where the flavor is. Come to Marlboro Country.
|
| gptkbp:startDate |
1954
|
| gptkbp:targetAudience |
men
|
| gptkbp:bfsParent |
gptkb:Marlboro_Man
gptkb:Marlboro_Man_photograph |
| gptkbp:bfsLayer |
5
|