Statements (42)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
advertising character
|
| gptkbp:associatedWith |
gptkb:Marlboro_cigarettes
outdoor lifestyle freedom and adventure |
| gptkbp:createdBy |
gptkb:Philip_Morris
|
| gptkbp:criticism |
promoting smoking
|
| gptkbp:culturalImpact |
icon of tobacco advertising
|
| gptkbp:depicts |
cowboy
|
| gptkbp:featuredIn |
documentaries about advertising
|
| gptkbp:firstAppearance |
1954
|
| gptkbp:hasAppearedIn |
promotional materials
billboards |
| gptkbp:hasGoals |
social commentary
its impact on public health glamorizing smoking |
| gptkbp:hasInfluenceOn |
tobacco marketing strategies
|
| gptkbp:hasPopulation |
due to health concerns
|
| gptkbp:hasTheme |
comedy shows
legal scrutiny |
| https://www.w3.org/2000/01/rdf-schema#label |
Marlboro Man
|
| gptkbp:influencedBy |
Western culture
|
| gptkbp:inspiration |
parodies and references in media
|
| gptkbp:isAssociatedWith |
the outdoors
|
| gptkbp:isConsidered |
a cultural icon
a marketing success |
| gptkbp:isFeaturedIn |
magazines
advertising awards |
| gptkbp:isKnownFor |
his rugged appearance
|
| gptkbp:isLinkedTo |
the tobacco industry
|
| gptkbp:isOftenMadeWith |
a horse
the_American_West |
| gptkbp:isPartOf |
Marlboro_brand_identity
Marlboro_advertising_history |
| gptkbp:isRecognizedFor |
one of the most successful advertising campaigns
|
| gptkbp:isRepresentedIn |
various actors and models
|
| gptkbp:linkedTo |
smoking culture
|
| gptkbp:portrayedBy |
various models
|
| gptkbp:replacedBy |
new marketing strategies
|
| gptkbp:symbolizes |
rugged masculinity
|
| gptkbp:targetAudience |
male smokers
|
| gptkbp:usedIn |
television commercials
print advertisements |