| gptkbp:instanceOf | gptkb:Advertising 
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                                | gptkbp:associatedWith | gptkb:Philip_Morris_USA 
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                                | gptkbp:category | American advertising slogans Fictional cowboys
 Tobacco advertising
 
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                                | gptkbp:countryOfOrigin | gptkb:United_States 
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                                | gptkbp:createdBy | gptkb:Leo_Burnett_Worldwide 
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                                | gptkbp:depicts | gptkb:Cowboy 
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                                | gptkbp:firstAppearance | 1954 
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                                | gptkbp:gender | Male 
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                                | gptkbp:influencedBy | gptkb:American_Western_culture 
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                                | gptkbp:inspiredBy | Cowboy imagery 
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                                | gptkbp:notableActor | gptkb:Brad_Johnson gptkb:Dick_Hammer
 gptkb:Darrell_Winfield
 gptkb:David_McLean
 gptkb:Wayne_McLaren
 
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                                | gptkbp:notableFor | Helped reposition Marlboro as a men's cigarette Iconic figure in 20th-century advertising
 Campaign considered one of the most successful in advertising history
 Several actors who played the Marlboro Man died of smoking-related illnesses
 
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                                | gptkbp:portrayedBy | Billboards Magazine ads
 Print advertisements
 Television commercials
 
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                                | gptkbp:represents | gptkb:Marlboro_cigarettes 
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                                | gptkbp:subjectOf | Anti-smoking campaigns Controversy over tobacco advertising
 
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                                | gptkbp:symbolizes | Freedom Masculinity
 Rugged individualism
 
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                                | gptkbp:usedIn | gptkb:Marlboro_advertising_campaign 
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                                | gptkbp:bfsParent | gptkb:Marlboro_Man_photograph 
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                                | gptkbp:bfsLayer | 5 
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                                | https://www.w3.org/2000/01/rdf-schema#label | Marlboro Man 
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