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Marlboro Man advertising campaign
URI:
https://gptkb.org/entity/Marlboro_Man_advertising_campaign
GPTKB entity
Statements (31)
Predicate
Object
gptkbp:instanceOf
Advertising
gptkbp:brand
gptkb:Marlboro
gptkbp:countryOfOrigin
gptkb:United_States
gptkbp:criticizedFor
public health advocates
gptkbp:endDate
1999
gptkbp:features
cowboy imagery
https://www.w3.org/2000/01/rdf-schema#label
Marlboro Man advertising campaign
gptkbp:influencedBy
gptkb:American_Western_culture
gptkbp:launchDate
1954
gptkbp:launched
gptkb:Philip_Morris
gptkbp:mediaType
television commercials
billboards
print advertisements
gptkbp:notableCharacter
gptkb:Marlboro_Man
gptkbp:notableFor
association with cowboy lifestyle
controversy over tobacco advertising
iconic masculine imagery
gptkbp:notablePerson
gptkb:Robert_Norris
gptkb:David_McLean
gptkb:Wayne_McLaren
gptkbp:productType
cigarettes
gptkbp:resultedIn
increased Marlboro sales
gptkbp:slogan
Come to where the flavor is. Come to Marlboro Country.
gptkbp:subjectOf
documentaries
academic studies
gptkbp:targetAudience
men
gptkbp:bfsParent
gptkb:Marlboro
gptkb:Marlboro_cigarettes
gptkb:Wayne_McLaren
gptkb:The_Magnificent_Seven_(film_score)
gptkbp:bfsLayer
6