Marlboro Man advertising campaign

URI: https://gptkb.org/entity/Marlboro_Man_advertising_campaign
GPTKB entity
Statements (29)
Predicate Object
gptkbp:instanceOf gptkb:Advertising
gptkbp:brand gptkb:Marlboro
gptkbp:countryOfOrigin gptkb:United_States
gptkbp:criticizedFor public health advocates
gptkbp:endDate 1999
gptkbp:features cowboy imagery
gptkbp:influencedBy gptkb:American_Western_culture
gptkbp:launchDate 1954
gptkbp:launched gptkb:Philip_Morris
gptkbp:mediaType television commercials
billboards
print advertisements
gptkbp:notableCharacter gptkb:Marlboro_Man
gptkbp:notableFor association with cowboy lifestyle
controversy over tobacco advertising
iconic masculine imagery
gptkbp:notablePerson gptkb:Robert_Norris
gptkb:David_McLean
gptkb:Wayne_McLaren
gptkbp:productType cigarettes
gptkbp:resultedIn increased Marlboro sales
gptkbp:slogan Come to where the flavor is. Come to Marlboro Country.
gptkbp:subjectOf documentaries
academic studies
gptkbp:targetAudience men
gptkbp:bfsParent gptkb:Marlboro
gptkb:The_Magnificent_Seven_(film_score)
gptkbp:bfsLayer 6
https://www.w3.org/2000/01/rdf-schema#label Marlboro Man advertising campaign