Statements (62)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:film_production_company
|
| gptkbp:bfsLayer |
6
|
| gptkbp:bfsParent |
gptkb:Yahoo_Ad_Exchange
gptkb:Criteo_Ad_Exchange |
| gptkbp:competes_with |
gptkb:Rubicon_Project
gptkb:App_Nexus gptkb:Open_X |
| gptkbp:enables |
targeted advertising
|
| gptkbp:facilitates |
advertiser and publisher connections
|
| gptkbp:has_feature |
header bidding support
|
| gptkbp:has_impact_on |
advertising revenue
|
| gptkbp:has_part |
gptkb:Ad_Sense
gptkb:Ad_Mob |
| https://www.w3.org/2000/01/rdf-schema#label |
Google Ad Exchange
|
| gptkbp:integrates_with |
gptkb:Google_Ads
|
| gptkbp:is_accessible_by |
gptkb:API
|
| gptkbp:is_associated_with |
real-time analytics
|
| gptkbp:is_available_in |
multiple countries
|
| gptkbp:is_connected_to |
demand-side platforms
supply-side platforms |
| gptkbp:is_considered_as |
a key player in ad tech
|
| gptkbp:is_evaluated_by |
performance metrics
user satisfaction |
| gptkbp:is_influenced_by |
market trends
|
| gptkbp:is_integrated_with |
gptkb:Double_Click_for_Publishers
gptkb:Google_Analytics |
| gptkbp:is_known_for |
robust security measures
high transparency high fill rates large advertiser base large publisher base |
| gptkbp:is_part_of |
gptkb:film_production_company
gptkb:Google_Marketing_Platform Google's advertising strategy programmatic ecosystem |
| gptkbp:is_promoted_by |
Google's marketing channels
|
| gptkbp:is_recognized_by |
industry leader
|
| gptkbp:is_subject_to |
regulatory compliance
market competition |
| gptkbp:is_supported_by |
third-party tools
customer service teams |
| gptkbp:is_used_by |
publishers
advertisers |
| gptkbp:is_utilized_in |
large enterprises
small businesses ad optimization |
| gptkbp:launched |
gptkb:2010
|
| gptkbp:offers |
inventory management tools
dynamic allocation customizable ad formats cross-device targeting |
| gptkbp:operates_in |
digital advertising market
|
| gptkbp:owner |
gptkb:Job_Search_Engine
|
| gptkbp:provides |
real-time reporting
real-time bidding analytics and reporting tools ad quality controls |
| gptkbp:supports |
mobile advertising
display advertising video advertising |
| gptkbp:uses |
programmatic advertising technology
|
| gptkbp:utilizes |
machine learning algorithms
|