Statements (22)
Predicate | Object |
---|---|
gptkbp:instanceOf |
Digital Marketing Concept
|
gptkbp:affects |
Regulations
Browser Privacy Changes |
gptkbp:contrastsWith |
Third Party Measurement
|
gptkbp:enables |
User Consent
|
gptkbp:example |
gptkb:Google_Analytics
gptkb:Adobe_Analytics Server-Side Tracking |
gptkbp:focusesOn |
Data Collected Directly from Users
|
gptkbp:goal |
Comply with Privacy Laws
Improve Marketing Effectiveness |
https://www.w3.org/2000/01/rdf-schema#label |
First Party Measurement
|
gptkbp:importantFor |
Attribution
Audience Insights Campaign Performance |
gptkbp:relatedTo |
Privacy
Web Analytics First Party Data |
gptkbp:usedBy |
Publishers
Advertisers |
gptkbp:bfsParent |
gptkb:FPM
|
gptkbp:bfsLayer |
6
|