Chrysler's 'The Pride is Back' campaign
GPTKB entity
Statements (13)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
Advertising
|
| gptkbp:associatedWith |
gptkb:Lee_Iacocca
|
| gptkbp:context |
post-bailout recovery
|
| gptkbp:featuredIn |
television commercials
print advertisements |
| gptkbp:firstReleased |
1982
|
| https://www.w3.org/2000/01/rdf-schema#label |
Chrysler's 'The Pride is Back' campaign
|
| gptkbp:launched |
gptkb:Chrysler
|
| gptkbp:purpose |
restore consumer confidence
|
| gptkbp:slogan |
The Pride is Back
|
| gptkbp:targetMarket |
gptkb:United_States
|
| gptkbp:bfsParent |
gptkb:Leo-Arthur_Kelmenson
|
| gptkbp:bfsLayer |
6
|