Boston Consulting Group (BCG) matrix
GPTKB entity
Statements (26)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:business
|
| gptkbp:alsoKnownAs |
gptkb:Growth-share_matrix
gptkb:BCG_matrix |
| gptkbp:appliesTo |
products
product lines business units |
| gptkbp:category |
gptkb:Stars
gptkb:Cash_Cows gptkb:Question_Marks Dogs |
| gptkbp:criticizedFor |
static analysis
oversimplification ignoring synergies |
| gptkbp:developedBy |
gptkb:Boston_Consulting_Group
|
| gptkbp:dimensions |
market growth rate
relative market share |
| https://www.w3.org/2000/01/rdf-schema#label |
Boston Consulting Group (BCG) matrix
|
| gptkbp:introducedIn |
1970
|
| gptkbp:purpose |
resource allocation
investment decision making |
| gptkbp:relatedTo |
gptkb:GE/McKinsey_matrix
gptkb:Ansoff_Matrix |
| gptkbp:usedFor |
strategic management
portfolio analysis |
| gptkbp:bfsParent |
gptkb:Cash_Cow
|
| gptkbp:bfsLayer |
8
|