16 CFR Part 255

GPTKB entity

Statements (23)
Predicate Object
gptkbp:instanceOf Federal Aviation Regulation
gptkbp:alsoKnownAs gptkb:FTC_Endorsement_Guides
gptkbp:amendedBy 2023
gptkbp:appliesTo online reviews
advertisers
endorsers
celebrity endorsements
social media influencers
consumer endorsements
third parties involved in advertising
gptkbp:citation gptkb:15_U.S.C._41-58
gptkbp:countryOfOperation gptkb:United_States
gptkbp:enforcedBy gptkb:Federal_Trade_Commission
gptkbp:firstIssueDate 1975
https://www.w3.org/2000/01/rdf-schema#label 16 CFR Part 255
gptkbp:issuedBy gptkb:Federal_Trade_Commission
gptkbp:prohibits deceptive endorsements
misleading testimonials
gptkbp:purpose to provide guidance on use of endorsements and testimonials in advertising
gptkbp:regulates endorsements and testimonials in advertising
gptkbp:requires disclosure of material connections
gptkbp:bfsParent gptkb:Endorsement_Guides
gptkbp:bfsLayer 5