Statements (29)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:mobile_application
|
| gptkbp:allowedTargetingBy |
gptkb:census
gptkb:place user interests |
| gptkbp:announced |
April 8, 2010
|
| gptkbp:businessModel |
40% to Apple
60% to developers |
| gptkbp:category |
gptkb:Apple_services
gptkb:Advertising |
| gptkbp:competitor |
gptkb:Google_AdMob
gptkb:Millennial_Media |
| gptkbp:developedBy |
gptkb:Apple_Inc.
|
| gptkbp:discontinued |
low demand
June 30, 2016 competition from other ad networks |
| gptkbp:headOfDivision |
gptkb:Eddy_Cue
|
| gptkbp:initialMinimumBuy |
$1 million
|
| gptkbp:integratesWith |
iOS apps
|
| gptkbp:launched |
July 1, 2010
|
| gptkbp:minimumBuyReducedTo |
$100,000
|
| gptkbp:platform |
gptkb:iOS
|
| gptkbp:purpose |
in-app advertising
|
| gptkbp:supportsFormat |
banner ads
interactive ads full-screen ads |
| gptkbp:website |
https://developer.apple.com/iad/
|
| gptkbp:bfsParent |
gptkb:Andrew_Pruett
|
| gptkbp:bfsLayer |
7
|
| http://www.w3.org/2000/01/rdf-schema#label |
iAd
|