crossing the chasm framework

GPTKB entity

Statements (13)
Predicate Object
gptkbp:instanceOf gptkb:business
gptkbp:address market adoption of disruptive innovations
gptkbp:appliesTo high-tech products
gptkbp:createdBy gptkb:Geoffrey_A._Moore
gptkbp:describedBy gptkb:Crossing_the_Chasm_(book)
gptkbp:focusesOn technology adoption lifecycle
gptkbp:hasConcept chasm between early adopters and early majority
https://www.w3.org/2000/01/rdf-schema#label crossing the chasm framework
gptkbp:influencedBy diffusion of innovations theory
gptkbp:introducedIn 1991
gptkbp:usedIn gptkb:strategy
gptkbp:bfsParent gptkb:The_Chasm_Group
gptkbp:bfsLayer 7