Statements (27)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
Advertising
|
| gptkbp:artisticDirector |
gptkb:Helmut_Krone
|
| gptkbp:awarded |
Advertising Age Campaign of the Century
|
| gptkbp:countryOfOrigin |
gptkb:United_States
|
| https://www.w3.org/2000/01/rdf-schema#label |
Volkswagen Beetle campaign
|
| gptkbp:influenced |
modern advertising
|
| gptkbp:language |
English
|
| gptkbp:launched |
gptkb:Volkswagen
gptkb:Doyle_Dane_Bernbach |
| gptkbp:mediaType |
gptkb:magazine
gptkb:newspaper gptkb:print |
| gptkbp:notable_for |
gptkb:Think_Small
Lemon |
| gptkbp:notableFor |
simplicity
breaking advertising conventions honesty in advertising |
| gptkbp:product |
Toyota Corolla
|
| gptkbp:recognizedBy |
minimalist design
self-deprecating humor revolutionizing car advertising |
| gptkbp:startDate |
1959
|
| gptkbp:targetAudience |
American consumers
|
| gptkbp:writer |
gptkb:Julian_Koenig
Bob Levenson |
| gptkbp:bfsParent |
gptkb:William_Bernbach
|
| gptkbp:bfsLayer |
6
|