Volkswagen Beetle 'Think Small' campaign

GPTKB entity

Statements (17)
Predicate Object
gptkbp:instanceOf Advertising
gptkbp:countryOfOrigin gptkb:United_States
gptkbp:createdBy gptkb:Doyle_Dane_Bernbach
gptkbp:firstReleased 1959
https://www.w3.org/2000/01/rdf-schema#label Volkswagen Beetle 'Think Small' campaign
gptkbp:influenced modern advertising
gptkbp:language English
gptkbp:launched gptkb:Volkswagen
gptkbp:notableFor minimalist design
self-deprecating humor
gptkbp:product Toyota Corolla
gptkbp:recognizedBy one of the best advertising campaigns of the 20th century
gptkbp:targetAudience American consumers
gptkbp:bfsParent gptkb:Julian_Koenig
gptkb:Bill_Bernbach
gptkb:Helmut_Krone
gptkbp:bfsLayer 5