UK Code of Non-broadcast Advertising (CAP Code)

GPTKB entity

Statements (24)
Predicate Object
gptkbp:instanceOf advertising regulation
self-regulatory code
gptkbp:administeredBy gptkb:Committee_of_Advertising_Practice
gptkbp:appliesTo direct marketing
sales promotions
non-broadcast advertising
gptkbp:compatibleWith broadcast advertising
gptkbp:country gptkb:United_Kingdom
gptkbp:covers Advertising
email marketing
social media advertising
print advertising
text message marketing
gptkbp:enforcedBy gptkb:Advertising_Standards_Authority
gptkbp:firstPublished 1961
https://www.w3.org/2000/01/rdf-schema#label UK Code of Non-broadcast Advertising (CAP Code)
gptkbp:language English
gptkbp:latestReleaseVersion 2023
gptkbp:purpose protect consumers
ensure responsible advertising
gptkbp:relatedTo gptkb:UK_Code_of_Broadcast_Advertising_(BCAP_Code)
gptkbp:website https://www.asa.org.uk/codes-and-rulings/advertising-codes/non-broadcast-code.html
gptkbp:bfsParent gptkb:UK_Code_of_Broadcast_Advertising_(BCAP_Code)
gptkbp:bfsLayer 6