Statements (52)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
sign
|
| gptkbp:associatedWith |
gptkb:New_York_City_skyline
gptkb:Pepsi-Cola_Company urban art movements Pepsi's_history_in_New_York |
| gptkbp:built |
Pepsi-Cola's_marketing_campaign
|
| gptkbp:celebratedIn |
local festivals
|
| gptkbp:colors |
red, white, and blue
|
| gptkbp:constructedIn |
the 1930s
|
| gptkbp:culturalSignificance |
gptkb:iconic_symbol_of_Pepsi-Cola
|
| gptkbp:currentStatus |
landmark
|
| gptkbp:design |
Art_Deco_style
|
| gptkbp:designedBy |
gptkb:Neon_Products,_Inc.
|
| gptkbp:famousLandmark |
designated in 2016
|
| gptkbp:featuredIn |
advertising campaigns
films and television shows |
| gptkbp:height |
approximately 100 feet
|
| gptkbp:highlights |
tourist guides
|
| gptkbp:historicalSignificance |
part_of_New_York_City_history
|
| https://www.w3.org/2000/01/rdf-schema#label |
The Pepsi-Cola Sign
|
| gptkbp:influenced |
local tourism.
modern advertising techniques other neon signs in the area |
| gptkbp:influencedBy |
advertising trends of the 1930s
|
| gptkbp:inspiration |
local artists
local businesses |
| gptkbp:knownFor |
its large size
|
| gptkbp:lighting |
illuminated at night
|
| gptkbp:location |
gptkb:Long_Island_City,_New_York
|
| gptkbp:maintenance |
regular upkeep required
|
| gptkbp:material |
neon
|
| gptkbp:originalPurpose |
advertising
|
| gptkbp:owner |
gptkb:PepsiCo
|
| gptkbp:partOf |
New_York's_cultural_heritage
New_York's_advertising_history Pepsi-Cola's_branding_strategy Queens_waterfront_redevelopment |
| gptkbp:photography |
tourists
|
| gptkbp:previousName |
2009 to reflect new branding
|
| gptkbp:recognizes |
a historic sign
|
| gptkbp:renovated |
2000
|
| gptkbp:represents |
the evolution of branding
American_consumer_culture |
| gptkbp:surroundingArea |
gptkb:Queens,_New_York
|
| gptkbp:symbolizes |
nostalgia for vintage advertising
|
| gptkbp:usedIn |
promotional materials
|
| gptkbp:uses |
a backdrop for events
|
| gptkbp:viewpoint |
Gantry Plaza State Park
|
| gptkbp:visibility |
visible_from_the_East_River
|
| gptkbp:visitedBy |
millions of people annually
|
| gptkbp:width |
approximately 200 feet
|
| gptkbp:yearEstablished |
1936
|