Tata Tea

GPTKB entity

Statements (56)
Predicate Object
gptkbp:instance_of gptkb:brand
gptkbp:acquired_by gptkb:Tetley
gptkbp:advertising gptkb:digital_media
gptkb:Jaago_Re_campaign
gptkb:television
gptkb:print
gptkbp:available_in Various countries
gptkbp:brand gptkb:High
gptkbp:brand_ambassadors Various celebrities
gptkbp:campaigns gptkb:Jaago_Re
gptkbp:competitors gptkb:Brooke_Bond
gptkb:Dabur
gptkb:Lipton
gptkbp:country_of_origin gptkb:India
gptkbp:cultural_impact Symbol of hospitality
Part of daily rituals
Popular in Indian households
gptkbp:customer_base Loyal customers
Tea enthusiasts
gptkbp:distribution_channels Online platforms
Retail stores
gptkbp:export_markets gptkb:Middle_East
gptkb:Australia
gptkb:Canada
gptkb:United_Kingdom
gptkb:United_States
gptkbp:flavor_profile gptkb:Strong
Aromatic
Rich
https://www.w3.org/2000/01/rdf-schema#label Tata Tea
gptkbp:innovation Eco-friendly packaging
New flavors
Ready-to-drink tea
gptkbp:launched_in gptkb:1962
gptkbp:market_share Significant in India
gptkbp:marketed_as gptkb:India
gptkbp:packaging Tea bags
Loose tea
gptkbp:parent_company gptkb:Tata_Consumer_Products_Limited
gptkbp:partnership Local tea growers
gptkbp:produced_by gptkb:Tata_Group
gptkbp:product_line gptkb:tea
Herbal tea
gptkbp:research_and_development Focus on sustainability
Focus on innovation
Focus on quality
gptkbp:slogan Jaago Re!
gptkbp:social_responsibility Community development programs
Environmental conservation efforts
Women empowerment initiatives
gptkbp:sponsorship Various sports events
gptkbp:sustainability_initiatives Rainforest Alliance certification
gptkbp:target_market Middle-class consumers
gptkbp:type gptkb:tea
gptkbp:bfsParent gptkb:Tata_Group
gptkbp:bfsLayer 4